Ivy: Stories We Play Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ivy: Stories We Play's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ivy: Stories We Play.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ivy: Stories We Play
App Name : Ivy: Stories We Play
Logo：
OS : Android
Network : Instagram,Messenger,Audience Network
Developer : Episode Interactive
Publisher : Instagram,Facebook,Video Downloader,Real Billiards 2015,Tom & Jerry: Mouse Maze FREE,Red Ball
Total creative ads during the time period : 102
Duration : 151
Popularity : 12,850
Check ASO Keywords of Ivy: Stories We Play
2. Ivy: Stories We Play’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ivy: Stories We Play in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ivy: Stories We Play in the recent period. As of 2021-03-15, among the Ivy: Stories We Play‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Ivy: Stories We Play's the proportion of networks impressions are placed like this:
Facebook's proportion is 35.04%,
Instagram's proportion is 21.71%,
Messenger's proportion is 21.71%,
Audience Network's proportion is 21.54%,
's proportion is .
In the date of 2021-03-15, Ivy: Stories We Play‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Ivy: Stories We Play
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ivy: Stories We Play. We can see some advertising trends.
Top 1 Ad Creative of Ivy: Stories We Play
Ad Details ：
Headline ：You'll never guess what happens next
Text ：Own your drama. Choose your thrills. Cuddle up with the new interactive, story-telling app!
Top 2 Ad Creative of Ivy: Stories We Play
Ad Details ：
Headline ：You'll never guess what happens next
Text ：Own your drama. Choose your thrills. Cuddle up with the new interactive, story-telling app!
Top 3 Ad Creative of Ivy: Stories We Play
Ad Details ：
Headline ：You'll never guess what happens next
Text ：Own your drama. Choose your thrills. Cuddle up with the new interactive, story-telling app!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 150 | 150 | 150 |
| Popularity | 967 | 966 | 966 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia | Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Ivy: Stories We Play in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Ivy: Stories We Play's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ivy: Stories We Play, you can click the app name below to view related reports, or you can find more info in ASOTools.