Video Chat - Joi Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Video Chat - Joi's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Video Chat - Joi.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Video Chat - Joi
App Name : Video Chat - Joi
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : VLMedia A.Ş.
Publisher : Instagram,Facebook,EDM Music - NCS Music 2020,Fantasy Football My Playbook,Malaysia Radio,Selfie With Pawan Singh - Photo editor,やる夫のチャリ
Total creative ads during the time period : 2,105
Duration : 454
Popularity : 237,705
Check ASO Keywords of Video Chat - Joi
2. Video Chat - Joi’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Video Chat - Joi in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Video Chat - Joi in the recent period. As of 2021-05-26, among the Video Chat - Joi‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 97.97%, Playable Ads category's proportion is 0.0%, Image category's proportion is 1.35%, Carousel category's proportion is 0.68%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, Video Chat - Joi's the proportion of networks impressions are placed like this:
Facebook's proportion is 22.76%,
Instagram's proportion is 22.53%,
Audience Network's proportion is 19.35%,
Messenger's proportion is 19.35%,
Google Ads(Admob)'s proportion is 16.01%.
In the date of 2021-05-26, Video Chat - Joi‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Video Chat - Joi
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Video Chat - Joi. We can see some advertising trends.
Top 1 Ad Creative of Video Chat - Joi
Ad Details ：
Headline ：Free live video chats
Text ：Isn\x27t it boring to text and wait for replies? Try live video chats.
Top 2 Ad Creative of Video Chat - Joi
Ad Details ：
Headline ：
Text ：No need to swipe or wait for replies. Start video chats now.
Top 3 Ad Creative of Video Chat - Joi
Ad Details ：
Headline ：Global video chats
Text ：Life is too short to wait for replies. Start live random video chats now.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 360 | 230 | 230 |
| Popularity | 929 | 694 | 674 |
| Dimensions | 512 x 250 | 426 x 426 | 426 x 240 |
| Creative Type | Image | Video | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 20 | 15 | 19 |
| Countries | United States,Canada,United Kingdom,Australia | Canada,United States,United Kingdom,Australia,Japan,Germany,France,Netherlands,Singapore,Italy,Belgium,Norway,Spain | United States,Italy,Belgium,Spain,Norway,United Kingdom,Singapore,Australia,Netherlands,Germany,France,Japan,Canada,Kuwait,Peru,Bangladesh,Guatemala |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Video Chat - Joi in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Video Chat - Joi's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Video Chat - Joi, you can click the app name below to view related reports, or you can find more info in ASOTools.