Kayo Sports Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Kayo Sports’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kayo Sports.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Kayo Sports

App Name : Kayo Sports

Logo

Kayo Sports-SocialPeta

OS : Android

Network : Facebook,Google Ads(Admob),Instagram

Developer : Streamotion Pty Ltd

Publisher : Fotor - Photo Editor & Collage,Barbie turned cheerleader - Sweetheart Princess love makeup, Cinderella Beauty Diary, girls playing games for free,HuffPost - News & Politics,Piano Holic(Free),HymnsPianist-Playing the piano,30 Day Fitness Challenge - Workout at Home,TV Series Collector - Free,儿童游戏:婴儿电话

Total creative ads during the time period : 473

Duration : 499

Popularity : 24,109

2. Kayo Sports’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Kayo Sports in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Kayo Sports in the recent period. As of 2020-08-22, among the Kayo Sports‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-22, Kayo Sports’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-22, Kayo Sports‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Kayo Sports

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kayo Sports. We can see some advertising trends.

Top 1 Ad Creative of Kayo Sports

Ad Details :

Headline :14 DAY FREE TRIAL

Text :🏉 RUGBY WORLD CUP 2019™ 🏆 Catch every game LIVE on Kayo 👉 Start your 14 day FREE trial now 📺 Stream LIVE & On-Demand with your favourite device

Top 2 Ad Creative of Kayo Sports

Ad Details :

Headline :14 DAY FREE TRIAL

Text :🏉 RUGBY WORLD CUP 2019™ 🏆 Catch every game LIVE on Kayo 👉 Start your 14 day FREE trial now 📺 Stream LIVE & On-Demand with your favourite device

Top 3 Ad Creative of Kayo Sports

Ad Details :

Headline :14 DAY FREE TRIAL

Text :🏉 RUGBY WORLD CUP 2019™ 🏆 Catch every game LIVE on Kayo 👉 Start your 14 day FREE trial now 📺 Stream LIVE & On-Demand with your favourite device

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 35 35 35
Popularity 155 155 155
Dimensions 1200 x 675 1200 x 675 1200 x 675
Creative Type Video Video Video
Network Twitter Twitter Twitter
Related Ads 1 1 1
Countries United States,Australia,Canada,United Kingdom United States,Australia,Canada,United Kingdom United States,Australia,Canada,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for Kayo Sports in recent advertising is Twitter, and the main creative type is Video.

In conclusion: The above is a free Kayo Sports’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Kayo Sports, you can click the app name below to view related reports.