King Union Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the King Union's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps King Union.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of King Union
App Name : King Union
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : EYOUGAME(USS)
Publisher : Instagram,Blue Light Filter - Night Mode, Night Shift,Avira Antivirus 2020 - Virus Cleaner & VPN,BeSoccer - Soccer Live Score,BeautyPlus - Best Selfie Cam & Easy Photo Editor,30 Day Fitness Challenge - Workout at Home,Call Recorder,7 Minute Workout,All Recipes Free - Food Recipes App
Total creative ads during the time period : 595
Duration : 404
Popularity : 114,810
Check ASO Keywords of King Union
2. King Union’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser King Union in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of King Union in the recent period. As of 2021-03-14, among the King Union‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, King Union's the proportion of networks impressions are placed like this:
Facebook's proportion is 36.78%,
Audience Network's proportion is 21.11%,
Instagram's proportion is 21.09%,
Messenger's proportion is 21.02%,
's proportion is .
In the date of 2021-03-14, King Union‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of King Union
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of King Union. We can see some advertising trends.
Top 1 Ad Creative of King Union
Ad Details ：
Headline ：จับอุปกรณ์รวดเดียว10ครั้งฟรี
Text ：
Top 2 Ad Creative of King Union
Ad Details ：
Headline ：King Union
Text ：😎ตีBOSSได้ทั้งวัน: 👑💎💎โหมดท้ารบBOSSหลากหลาย 😍อุปกรณ์ชั้นดี ปีกหายาก เพียงฆ่าBOSSก็จะได้รับ
Top 3 Ad Creative of King Union
Ad Details ：
Headline ：ฮีโร่ เจ้าพร้อมหรือยัง?
Text ：😎ตีBOSSได้ทั้งวัน:
👑💎💎โหมดท้ารบBOSSหลากหลาย
😍อุปกรณ์ชั้นดี ปีกหายาก เพียงฆ่าBOSSก็จะได้รับ
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 321 | 384 | 387 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 320 x 400 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Messenger |
| Related Ads | 1 | 3 | 2 |
| Countries | Thailand | Thailand | Thailand |
| Language | Thai | Thai | Thai |
Through the above analysis, we can see that the most effective channel for King Union in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free King Union's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to King Union, you can click the app name below to view related reports, or you can find more info in ASOTools.