Madly Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Madly's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Madly.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Madly
App Name : Madly
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : SWITCHERS
Publisher : Instagram,30 Day Fitness Challenge - Workout at Home,Anygram : Make Global Friends,SHAREit - Transfer & Share,UC Mini-Download Video Status & Movies,Treehouse Table,USA Weather forecast,Vegan Recipes - Free Vegan Food Cookbook
Total creative ads during the time period : 202
Duration : 973
Popularity : 75,819
Check ASO Keywords of Madly
2. Madly’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Madly in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Madly in the recent period. As of 2021-03-12, among the Madly‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 62.5%, Playable Ads category's proportion is 0.0%, Image category's proportion is 37.5%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Madly's the proportion of networks impressions are placed like this:
Facebook's proportion is 85.43%,
Audience Network's proportion is 4.86%,
Instagram's proportion is 4.86%,
Messenger's proportion is 4.86%,
's proportion is .
In the date of 2021-03-12, Madly‘s network with the most ads is Facebook and its proportion is 62.5%.
3. Top 3 Ad Creative Analysis of Madly
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Madly. We can see some advertising trends.
Top 1 Ad Creative of Madly
Ad Details ：
Headline ：Nous sommes plus qu'une simple photo !
Text ：Une photo de profil ne définit pas la personne qui se cache derrière !
Avec Madly, apprenez vraiment à vous connaître 👀
Top 2 Ad Creative of Madly
Ad Details ：
Headline ：Jouer maintenant 👉
Text ：Trouver celui qui a le même brin de folie que toi 💘 grâce aux questions Madly !
Top 3 Ad Creative of Madly
Ad Details ：
Headline ：Nous sommes plus qu'une simple photo !
Text ：Une photo de profil ne définit pas la personne qui se cache derrière !
Avec Madly, apprenez vraiment à vous connaître 👀
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 330 | 308 | 308 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1280 x 1280 | 1410 x 738 | 1280 x 1280 |
| Creative Type | Video | Image | Video |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Italy,France,Monaco | Italy,France,Monaco | Monaco,Italy,France |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Madly in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Madly's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Madly, you can click the app name below to view related reports, or you can find more info in ASOTools.