kintone Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the kintone's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps kintone.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of kintone
App Name : kintone
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Cybozu, Inc.
Publisher : Instagram,Facebook
Total creative ads during the time period : 72
Duration : 626
Popularity : 8,758
Check ASO Keywords of kintone
2. kintone’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser kintone in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of kintone in the recent period. As of 2021-03-15, among the kintone‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, kintone's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, kintone‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of kintone
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of kintone. We can see some advertising trends.
Top 1 Ad Creative of kintone
Ad Details ：
Headline ：クラウドだから、外出先から社内システムにアクセス
Text ：開発の知識がなくても自社の業務に合わせたシステムをかんたんに作成できる、サイボウズのクラウドサービスです。業務アプリを直感的に作成でき、チーム内で共有して使えます。社員間のつながりを活性化する社内SNSと...
Top 2 Ad Creative of kintone
Ad Details ：
Headline ：Start using Kintone for Free
Text ：Searching for the perfect platform for your team's workflow? Design your own with Kintone's no-code platform.
Top 3 Ad Creative of kintone
Ad Details ：
Headline ：Start using Kintone for Free
Text ：Searching for the perfect platform for your team's workflow? Design your own with Kintone's no-code platform.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 274 | 111 | 111 |
| Popularity | 999 | 430 | 429 |
| Dimensions | 1200 x 628 | 426 x 240 | 426 x 240 |
| Creative Type | Image | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 2 | 2 |
| Countries | Thailand | United States | United States |
| Language | Japanese | English | English |
Through the above analysis, we can see that the most effective channel for kintone in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free kintone's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to kintone, you can click the app name below to view related reports, or you can find more info in ASOTools.