KSN - Wichita News & Weather Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the KSN - Wichita News & Weather's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps KSN - Wichita News & Weather.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of KSN - Wichita News & Weather
App Name : KSN - Wichita News & Weather
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Nexstar Digital (formerly LIN Media)
Publisher : Instagram,Facebook
Total creative ads during the time period : 47
Duration : 762
Popularity : 5,851
Check ASO Keywords of KSN - Wichita News & Weather
2. KSN - Wichita News & Weather’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser KSN - Wichita News & Weather in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of KSN - Wichita News & Weather in the recent period. As of 2020-11-22, among the KSN - Wichita News & Weather‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-22, KSN - Wichita News & Weather's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2020-11-22, KSN - Wichita News & Weather‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of KSN - Wichita News & Weather
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of KSN - Wichita News & Weather. We can see some advertising trends.
Top 1 Ad Creative of KSN - Wichita News & Weather
Ad Details ：
Headline ：Kansas vet uses love of hunting as outdoor therapy to connect with other veterans
Text ：Kansas vet uses love of hunting as outdoor therapy to connect with other veterans
A Kansas veteran is using his love of hunting to reach other vets who may be struggling with life back home.
Scott Anderson calls it "spiritual warfare" that begins in the fields outside Wakeeney. At sunrise, Anderson takes a group of guys out in search of quail and pheasants in Trego County.
https://www.ksn.com/news/local/main-street-kansas/kansas-vet-uses-love-of-hunting-as-outdoor-therapy-to-connect-with-other-veterans/1783068794
Top 2 Ad Creative of KSN - Wichita News & Weather
Ad Details ：
Headline ：Multiple sources: FBI investigation involves Sedgwick County Commission
Text ：Commissioner Richard Ranzau and multiple other sources say there is an FBI investigation involving the Sedgwick County Commission; scope not revealed.
Top 3 Ad Creative of KSN - Wichita News & Weather
Ad Details ：
Headline ：Governor Kelly says Medicaid expansion would help during this pandemic
Text ：It's not too late. Lawmakers can come back to Topeka to finish the Legislative Session (when it's safe) and PASS expansion. Let's get Kansans the health care they need.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 615 | 559 | 203 |
| Popularity | 999 | 999 | 994 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1280 x 720 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | Australia,Canada,United States,United Kingdom | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for KSN - Wichita News & Weather in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free KSN - Wichita News & Weather's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to KSN - Wichita News & Weather, you can click the app name below to view related reports, or you can find more info in ASOTools.