MyState: The human way to bank Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MyState: The human way to bank's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MyState: The human way to bank.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MyState: The human way to bank
App Name : MyState: The human way to bank
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : MyState Bank
Publisher : Instagram,Facebook,Rail Rush,Onet,NoName - Anonymous Chat Rooms,Sand Excavator Crane - City Expansion Simulator
Total creative ads during the time period : 38
Duration : 312
Popularity : 6,373
Check ASO Keywords of MyState: The human way to bank
2. MyState: The human way to bank’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MyState: The human way to bank in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MyState: The human way to bank in the recent period. As of 2021-05-15, among the MyState: The human way to bank‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-15, MyState: The human way to bank's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-15, MyState: The human way to bank‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of MyState: The human way to bank
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MyState: The human way to bank. We can see some advertising trends.
Top 1 Ad Creative of MyState: The human way to bank
Ad Details ：
Headline ：Personalised Banking
Text ：Introducing, the latest in smart-spending, savings-detecting customers. Your day-to-day banking is about to get a lot simpler.
Top 2 Ad Creative of MyState: The human way to bank
Ad Details ：
Headline ：Personalised Banking
Text ：Introducing, the latest in smart-spending, savings-detecting customers. Your day-to-day banking is about to get a lot simpler.
Top 3 Ad Creative of MyState: The human way to bank
Ad Details ：
Headline ：Personalised Banking
Text ：Introducing, the latest in smart-spending, savings-detecting customers. Your day-to-day banking is about to get a lot simpler.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 56 | 56 | 56 |
| Popularity | 320 | 320 | 320 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia | Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for MyState: The human way to bank in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free MyState: The human way to bank's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MyState: The human way to bank, you can click the app name below to view related reports, or you can find more info in ASOTools.