Kungfu Heroes Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Kungfu Heroes's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kungfu Heroes.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Kungfu Heroes
App Name : Kungfu Heroes
Logo：
OS : iOS
Network : Facebook,Messenger,Instagram
Developer : Wenxi Chen
Publisher : Instagram,Facebook,宠物星球:宠物宝贝收集版,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Royale Summoners - War Of Dragon And Monster,Tap and Jump
Total creative ads during the time period : 559
Duration : 147
Popularity : 43,578
Check ASO Keywords of Kungfu Heroes
2. Kungfu Heroes’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Kungfu Heroes in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Kungfu Heroes in the recent period. As of 2021-03-16, among the Kungfu Heroes‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 34.78%, Playable Ads category's proportion is 0.0%, Image category's proportion is 65.22%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Kungfu Heroes's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.96%,
Instagram's proportion is 25.96%,
Messenger's proportion is 25.75%,
Audience Network's proportion is 22.32%,
's proportion is .
In the date of 2021-03-16, Kungfu Heroes‘s network with the most ads is Facebook and its proportion is 26.09%.
3. Top 3 Ad Creative Analysis of Kungfu Heroes
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kungfu Heroes. We can see some advertising trends.
Top 1 Ad Creative of Kungfu Heroes
Ad Details ：
Headline ：😍😍Game Võ Hiệp Kinh Điển
Text ：Mười năm, tuyệt phẩm này cuối cùng đã có bản Mobile, để bạn đợi lâu rồi! ! ! Tải ngay về trải nghiệm game, thắp lên ngọn lửa võ học! ☀☀
Top 2 Ad Creative of Kungfu Heroes
Ad Details ：
Headline ：😍😍Game Võ Hiệp Kinh Điển
Text ：Mười năm, tuyệt phẩm này cuối cùng đã có bản Mobile, để bạn đợi lâu rồi! ! ! Tải ngay về trải nghiệm game, thắp lên ngọn lửa võ học! ☀☀
Top 3 Ad Creative of Kungfu Heroes
Ad Details ：
Headline ：✨✨武林绝学❌任君挑选❌
Text ：🔥八大门派 🔥 各种绝学 🔥经典乔段 #2020最经典最自由的武侠手游《KungFu Heroes》火爆开启 #群侠传手机版
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 128 | 128 | 144 |
| Popularity | 559 | 555 | 460 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 3 |
| Countries | Vietnam | Vietnam | Singapore,Malaysia,Taiwan,Hong Kong |
| Language | Vietnamese | Vietnamese | Chinese (Simplified) |
Through the above analysis, we can see that the most effective channel for Kungfu Heroes in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Kungfu Heroes's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Kungfu Heroes, you can click the app name below to view related reports, or you can find more info in ASOTools.