KXAN - Austin News & Weather Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the KXAN - Austin News & Weather's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps KXAN - Austin News & Weather.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of KXAN - Austin News & Weather
App Name : KXAN - Austin News & Weather
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Nexstar Digital (formerly LIN Media)
Publisher : Facebook,Instagram
Total creative ads during the time period : 112
Duration : 1,099
Popularity : 16,694
Check ASO Keywords of KXAN - Austin News & Weather
2. KXAN - Austin News & Weather’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser KXAN - Austin News & Weather in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of KXAN - Austin News & Weather in the recent period. As of 2021-05-20, among the KXAN - Austin News & Weather‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, KXAN - Austin News & Weather's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-20, KXAN - Austin News & Weather‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of KXAN - Austin News & Weather
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of KXAN - Austin News & Weather. We can see some advertising trends.
Top 1 Ad Creative of KXAN - Austin News & Weather
Ad Details ：
Headline ：Bluebonnets in January? It’s happening now
Text ：THEY COULDN’T WAIT!
The bluebonnet is the symbol of our campaign. Just in time for early voting!
Top 2 Ad Creative of KXAN - Austin News & Weather
Ad Details ：
Headline ：Man killed in officer-involved shooting had ‘mental crisis’, walked at officers with knife
Top 3 Ad Creative of KXAN - Austin News & Weather
Ad Details ：
Headline ：Teacher gives every student in school a college shirt to spark dreams
Text ：❤ Colleges from around the country responded to this teacher's call and she got enough shirts to give to every student in the whole school. ❤
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 253 | 441 | 680 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1280 x 720 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United Kingdom,Australia,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for KXAN - Austin News & Weather in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free KXAN - Austin News & Weather's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to KXAN - Austin News & Weather, you can click the app name below to view related reports, or you can find more info in ASOTools.