Laplace M Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Laplace M's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Laplace M.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Laplace M
App Name : Laplace M
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : ZlongGames
Publisher : Text Free: WiFi Calling App ,Treehouse Table,Photo Editor & Pic Collage - Sweet Selfie Camera,USA Weather forecast,Ameba,TalkU Free Calls +Free Texting +International Call,Tandem Language Exchange: Speak & learn languages,Instagram,Video Collage Maker
Total creative ads during the time period : 5,213
Duration : 741
Popularity : 471,708
Check ASO Keywords of Laplace M
2. Laplace M’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Laplace M in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Laplace M in the recent period. As of 2021-03-14, among the Laplace M‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 13.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 86.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Laplace M's the proportion of networks impressions are placed like this:
Facebook's proportion is 38.26%,
Messenger's proportion is 21.12%,
Instagram's proportion is 21.11%,
Audience Network's proportion is 19.51%,
's proportion is .
In the date of 2021-03-14, Laplace M‘s network with the most ads is Facebook and its proportion is 26.67%.
3. Top 3 Ad Creative Analysis of Laplace M
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Laplace M. We can see some advertising trends.
Top 1 Ad Creative of Laplace M
Ad Details ：
Headline ：Start your adventure, record your stories
Text ：Explore the unknown world with your friends, fantasy mobile game Laplace M will bring you a different adventure experience!
Top 2 Ad Creative of Laplace M
Ad Details ：
Headline ：We are waiting for you in Laplace M
Text ：Exclusive AR pet catching system, enjoy catching and interacting with the pets in real life!
Top 3 Ad Creative of Laplace M
Ad Details ：
Headline ：Explore the isekai in Laplace M's new server now!
Text ：Laplace M Sept update & New server hit live!
Hero Revelation 6F starts now!
Come and Join us!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 353 | 353 | 178 |
| Popularity | 994 | 993 | 989 |
| Dimensions | 1200 x 628 | 1200 x 628 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 1 |
| Countries | Philippines | Philippines,Singapore | Singapore |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Laplace M in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Laplace M's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Laplace M, you can click the app name below to view related reports, or you can find more info in ASOTools.