Last Outlaws Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Last Outlaws's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Last Outlaws.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Last Outlaws
App Name : Last Outlaws
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : seal Media GmbH
Publisher : Instagram,Facebook,Driving In City Train 2016,Long Road Traffic Racing
Total creative ads during the time period : 119
Duration : 164
Popularity : 20,430
Check ASO Keywords of Last Outlaws
2. Last Outlaws’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Last Outlaws in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Last Outlaws in the recent period. As of 2021-03-15, among the Last Outlaws‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Last Outlaws's the proportion of networks impressions are placed like this:
Messenger's proportion is 25.09%,
Audience Network's proportion is 25.06%,
Facebook's proportion is 24.95%,
Instagram's proportion is 24.91%,
's proportion is .
In the date of 2021-03-15, Last Outlaws‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Last Outlaws
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Last Outlaws. We can see some advertising trends.
Top 1 Ad Creative of Last Outlaws
Ad Details ：
Headline ：LAST OUTLAWS - DAS BIKER STRATEGIESPIEL!
Text ：In Last Outlaws kannst du deinen eigenen Biker Club managen. Mach schmutzige Geschäfte und weite dein Territorium aus!
Top 2 Ad Creative of Last Outlaws
Ad Details ：
Headline ：LAST OUTLAWS - GIOCO DI STRATEGIA BIKER!
Text ：In Last Outlaws puoi gestire il tuo personale club di motociclisti.Fai affari sporchi ed espandi il tuo territorio!
Top 3 Ad Creative of Last Outlaws
Ad Details ：
Headline ：LAST OUTLAWS - THE BIKER STRATEGY GAME!
Text ：In Last Outlaws, you can manage your own biker club. Seize criminal business opportunities and expand your territory!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 75 | 75 | 75 |
| Popularity | 707 | 705 | 702 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1920 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | Audience Network |
| Related Ads | 6 | 6 | 6 |
| Countries | Austria,Germany,New Zealand | Austria,Germany,New Zealand | Austria,Germany,New Zealand |
| Language | German | Italian | English |
Through the above analysis, we can see that the most effective channel for Last Outlaws in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Last Outlaws's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Last Outlaws, you can click the app name below to view related reports, or you can find more info in ASOTools.