Last Shelter: Survival Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Last Shelter: Survival's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Last Shelter: Survival.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Last Shelter: Survival
App Name : Last Shelter: Survival
Logo：
OS : Android
Network : AppLovin,Audience Network,Facebook
Developer : Long Tech Network Limited
Publisher : Treehouse Table,Vegan Recipes - Free Vegan Food Cookbook,SHAREit - Transfer & Share,USA Weather forecast,TalkU Free Calls +Free Texting +International Call,UC Mini-Download Video Status & Movies,Tandem Language Exchange: Speak & learn languages,Instagram,Talkray - Free Calls Texts
Total creative ads during the time period : 10,000
Duration : 1,225
Popularity : 1,806,788
Check ASO Keywords of Last Shelter: Survival
2. Last Shelter: Survival’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Last Shelter: Survival in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Last Shelter: Survival in the recent period. As of 2021-03-16, among the Last Shelter: Survival‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Last Shelter: Survival's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Last Shelter: Survival‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Last Shelter: Survival
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Last Shelter: Survival. We can see some advertising trends.
Top 1 Ad Creative of Last Shelter: Survival
Ad Details ：
Headline ：Survive with The Avengers！
Text ：
Top 2 Ad Creative of Last Shelter: Survival
Ad Details ：
Headline ：Survive till the next sunrise！
Text ：💀💀 Build Your Shelter And Defend Off Zombies Invasion Now!
Top 3 Ad Creative of Last Shelter: Survival
Ad Details ：
Headline ：Survive till the next sunrise！
Text ：💀💀 Build Your Shelter And Defend Off Zombies Invasion Now!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 370 | 233 | 233 |
| Popularity | 999 | 998 | 998 |
| Dimensions | 1080 x 1080 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Australia,Canada,United Kingdom | United States,Canada,Italy | United States,Canada,Italy |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Last Shelter: Survival in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Last Shelter: Survival's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Last Shelter: Survival, you can click the app name below to view related reports, or you can find more info in ASOTools.