DomiNations Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DomiNations's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DomiNations.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DomiNations
App Name : DomiNations
Logo：
OS : Android
Network : AppLovin,Facebook,Audience Network
Developer : Big Huge Games, Inc.
Publisher : Instagram,SUPER☆GiRLSソリティア,US OffRoad Army Truck driver 2020,Fortune in Vegas Jackpot Slots,ぼったくり刑事,Tip Likes for Instagram
Total creative ads during the time period : 10,000
Duration : 2,275
Popularity : 852,866
Check ASO Keywords of DomiNations
2. DomiNations’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DomiNations in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DomiNations in the recent period. As of 2021-03-15, among the DomiNations‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, DomiNations's the proportion of networks impressions are placed like this:
UnityAds's proportion is 92.05%,
IronSource's proportion is 7.95%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, DomiNations‘s network with the most ads is UnityAds and its proportion is 75.0%.
3. Top 3 Ad Creative Analysis of DomiNations
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DomiNations. We can see some advertising trends.
Top 1 Ad Creative of DomiNations
Ad Details ：
Headline ：
Text ：#BigBangTheory airs Thursdays at 8/7c on @CBS!
Top 2 Ad Creative of DomiNations
Ad Details ：
Headline ：
Text ：Join the most addicting, interactive Action Strategy Game now! https://t.co/Ii1vUNCZ3y https://t.co/CmnGLXW9dV
Top 3 Ad Creative of DomiNations
Ad Details ：
Headline ：DomiNations
Text ：The official Twitter account for DomiNations -- the mobile strategy game where YOU RULE, literally. #NexonM
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1,101 | 478 | 508 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 800 x 320 | 800 x 320 | 800 x 320 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Canada,Australia,Malaysia,United Kingdom,United States | United States,Australia,Canada,United Kingdom,New Zealand,Malaysia | United Kingdom,United States,Canada,Australia,Malaysia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for DomiNations in recent advertising is Twitter, and the main creative type is Image.
In conclusion: The above is a free DomiNations's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DomiNations, you can click the app name below to view related reports, or you can find more info in ASOTools.