League of Legends: Wild Rift Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the League of Legends: Wild Rift's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps League of Legends: Wild Rift.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of League of Legends: Wild Rift
App Name : League of Legends: Wild Rift
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Riot Games, Inc
Publisher : Instagram,Facebook,Mafia42 - Free Social Deduction Game,EDM Music - NCS Music 2020,TohoKabe - Touhou HD Wallpaper,India Vpn
Total creative ads during the time period : 3,295
Duration : 509
Popularity : 514,564
Check ASO Keywords of League of Legends: Wild Rift
2. League of Legends: Wild Rift’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser League of Legends: Wild Rift in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of League of Legends: Wild Rift in the recent period. As of 2021-03-15, among the League of Legends: Wild Rift‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 98.37%, Playable Ads category's proportion is 0.0%, Image category's proportion is 1.63%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, League of Legends: Wild Rift's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.77%,
Instagram's proportion is 25.71%,
Messenger's proportion is 25.66%,
Audience Network's proportion is 20.87%,
Google Ads(Admob)'s proportion is 0.0%.
In the date of 2021-03-15, League of Legends: Wild Rift‘s network with the most ads is Facebook and its proportion is 25.81%.
3. Top 3 Ad Creative Analysis of League of Legends: Wild Rift
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of League of Legends: Wild Rift. We can see some advertising trends.
Top 1 Ad Creative of League of Legends: Wild Rift
Ad Details ：
Headline ：Main Wild Rift Sekarang
Text ：Jelajahi pengalaman MOBA 5v5 yang menguji keahlian dan strategi League of Legends, khusus untuk perangkat seluler.
Top 2 Ad Creative of League of Legends: Wild Rift
Ad Details ：
Headline ：เล่นฟรีวันนี้
Text ：แสดงฝีมือที่เก่งกาจ การวางแผนที่ยอดเยี่ยม แพ้บ้างเป็นครั้งคราวใน League of Legends ที่พร้อมให้เล่นบนมือถือแล้ว
Top 3 Ad Creative of League of Legends: Wild Rift
Ad Details ：
Headline ：無料でプレイ
Text ：巧みなアウトプレイ。卓越したキャラクター操作。ときにはミスも…あの「リーグ・オブ・レジェンド」にモバイル版が登場。
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 24 | 131 |
| Popularity | 953 | 949 | 933 |
| Dimensions | 1280 x 720 | 1280 x 720 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 2 | 1 |
| Countries | Indonesia | Thailand | Japan |
| Language | Indonesian | Thai | Japanese |
Through the above analysis, we can see that the most effective channel for League of Legends: Wild Rift in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free League of Legends: Wild Rift's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to League of Legends: Wild Rift, you can click the app name below to view related reports, or you can find more info in ASOTools.