Leaks Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Leaks's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Leaks.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Leaks
App Name : Leaks
Logo：
OS : Android
Network : 腾讯社交广告（广点通）,趣头条,头条穿山甲
Developer : 上海大犀角信息科技有限公司
Publisher : 腾讯新闻,成语消消消,Bubble Shooter,熊猫四川麻将,騰訊視頻,数字华容道,极速清理管家轻量版
Total creative ads during the time period : 10,000
Duration : 631
Popularity : 1,933,966
Check ASO Keywords of Leaks
2. Leaks’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Leaks in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Leaks in the recent period. As of 2021-03-11, among the Leaks‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 45.92%, Playable Ads category's proportion is 0.0%, Image category's proportion is 54.08%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Leaks's the proportion of networks impressions are placed like this:
腾讯社交广告（广点通）'s proportion is 52.52%,
头条穿山甲's proportion is 1.3%,
西瓜视频's proportion is 1.03%,
趣头条's proportion is 0.01%,
's proportion is .
In the date of 2021-03-11, Leaks‘s network with the most ads is 腾讯社交广告（广点通） and its proportion is 46.49%.
3. Top 3 Ad Creative Analysis of Leaks
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Leaks. We can see some advertising trends.
Top 1 Ad Creative of Leaks
Ad Details ：
Headline ：看小说赚现金，看10分钟赚30元！
Text ：
Top 2 Ad Creative of Leaks
Ad Details ：
Headline ：官方活动：下载就送百元现金
Text ：别怀疑了别犹豫了，下载就有百元红包，免费领，你看我的到账了
Top 3 Ad Creative of Leaks
Ad Details ：
Headline ：官方活动：下载就送百元现金
Text ：别怀疑了别犹豫了，下载就有百元红包，免费领，你看我的到账了
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 188 | 185 |
| Popularity | 997 | 995 | 994 |
| Dimensions | 690 x 360 | 750 x 1332 | 750 x 1332 |
| Creative Type | Image | Video | Video |
| Network | 趣头条 | 腾讯社交广告（广点通） | |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Leaks in recent advertising is 趣头条, and the main creative type is Image.
In conclusion: The above is a free Leaks's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Leaks, you can click the app name below to view related reports, or you can find more info in ASOTools.