Lecturio Medical Education Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lecturio Medical Education's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lecturio Medical Education.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lecturio Medical Education
App Name : Lecturio Medical Education
Logo：
OS : Android
Network : Facebook,Google Ads(Admob),Instagram
Developer : Lecturio GmbH
Publisher : Instagram,Facebook,IELTS Preparation - Lessons & Exams Tips,PM Formulas (PMP exam prep),Psicotecnicos Test
Total creative ads during the time period : 906
Duration : 1,223
Popularity : 148,533
Check ASO Keywords of Lecturio Medical Education
2. Lecturio Medical Education’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lecturio Medical Education in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lecturio Medical Education in the recent period. As of 2021-03-15, among the Lecturio Medical Education‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Lecturio Medical Education's the proportion of networks impressions are placed like this:
Facebook's proportion is 90.4%,
Instagram's proportion is 9.6%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Lecturio Medical Education‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Lecturio Medical Education
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lecturio Medical Education. We can see some advertising trends.
Top 1 Ad Creative of Lecturio Medical Education
Ad Details ：
Headline ：Your Study Resource for Medical School / USMLE / COMLEX
Text ：You want to succeed in medical school, but you are still looking for the best study resource? This website is for you: LECTURIO! ---- Create your free account: http://lectur.io/reg ----
Top 2 Ad Creative of Lecturio Medical Education
Ad Details ：
Headline ：COVID-19: Knowledge for Healthcare Students & Professionals
Text ：Concept Card | Coronavirus disease 2019: Learn about Etiology, Transmission, Epidemiology, Clinical Presentation, Diagnostics, Management, Prevention of COVID-19.
Top 3 Ad Creative of Lecturio Medical Education
Ad Details ：
Headline ：COVID-19: Knowledge for Healthcare Students & Professionals
Text ：The COVID-19 pandemic has affected communities around the world and has fundamentally changed the way that medical students are learning. You’ve already seen our Study at Home Guide – now you can check out our COVID-19 Concept Card! It covers the etiology, transmission, epidemiology, clinical presentation, diagnostics, management, and prevention of SARS-CoV 2. Image: “Coronaviruses viewed under an electron microscope. Note the characteristic crown-like (corona) appearance” by CDC/Dr. Fred Murphy, License: Public Domain Files #covid19 #pandemic #coronavirus #coronaviridae #socialdistancing #stayathome #studyathome
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 400 | 174 | 36 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 224 | 1067 x 560 | 560 x 560 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 1 | 2 | 3 |
| Countries | Jordan,The British Virgin Islands,Burundi,Guinea Bissau,Guinea,DR Congo,Armenia,Ukraine,Chile,Germany,Sint Maarten,Macedonia,Bhutan,The United States Virgin Islands,Swaziland,Cambodia,Cote d'lvoire,United States,Malaysia | Kirghizia,Cyprus,Hungary,Georgia,Czech,Qatar,Oman,Chile,Russia,Latvia,Portugal,Argentina,Canada,Trinidad and Tobago | Kenya,Iraq,Philippines,Egypt,Moldavia,Jamaica |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Lecturio Medical Education in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Lecturio Medical Education's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lecturio Medical Education, you can click the app name below to view related reports, or you can find more info in ASOTools.