Lexa | NL Dating App : Match, Chat Single People Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lexa | NL Dating App : Match, Chat Single People's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lexa | NL Dating App : Match, Chat Single People.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lexa | NL Dating App : Match, Chat Single People
App Name : Lexa | NL Dating App : Match, Chat Single People
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Lexa.nl
Publisher : Instagram,Facebook,Treehouse Table,UC Mini-Download Video Status & Movies,TalkU Free Calls +Free Texting +International Call,Vegan Recipes - Free Vegan Food Cookbook
Total creative ads during the time period : 548
Duration : 1,141
Popularity : 105,895
Check ASO Keywords of Lexa | NL Dating App : Match, Chat Single People
2. Lexa | NL Dating App : Match, Chat Single People’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lexa | NL Dating App : Match, Chat Single People in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lexa | NL Dating App : Match, Chat Single People in the recent period. As of 2021-05-23, among the Lexa | NL Dating App : Match, Chat Single People‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 98.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 1.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-23, Lexa | NL Dating App : Match, Chat Single People's the proportion of networks impressions are placed like this:
Messenger's proportion is 25.7%,
Instagram's proportion is 25.68%,
Audience Network's proportion is 24.45%,
Facebook's proportion is 24.18%,
's proportion is .
In the date of 2021-05-23, Lexa | NL Dating App : Match, Chat Single People‘s network with the most ads is Audience Network and its proportion is 25.33%.
3. Top 3 Ad Creative Analysis of Lexa | NL Dating App : Match, Chat Single People
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lexa | NL Dating App : Match, Chat Single People. We can see some advertising trends.
Top 1 Ad Creative of Lexa | NL Dating App : Match, Chat Single People
Ad Details ：
Headline ：Nu singles bekijken
Text ：Heb je dit al geprobeerd? Een geweldige manier om singles in jouw regio te ontmoeten 🧡
Top 2 Ad Creative of Lexa | NL Dating App : Match, Chat Single People
Ad Details ：
Headline ：Wie weet wacht er een bijzonder iemand op Lexa.
Text ：Ontmoet een bijzonder iemand in de app
Top 3 Ad Creative of Lexa | NL Dating App : Match, Chat Single People
Ad Details ：
Headline ：Download Lexa nu!
Text ：Wie weet wacht er een bijzonder iemand op Lexa.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 260 | 134 | 136 |
| Popularity | 948 | 769 | 673 |
| Dimensions | 1538 x 2048 | 1200 x 627 | 400 x 266 |
| Creative Type | Image | Image | Video |
| Network | Yahoo | Audience Network | |
| Related Ads | 2 | 2 | 6 |
| Countries | Czech | Suriname,Netherlands | Netherlands,Suriname |
| Language | Dutch | Dutch | Dutch |
Through the above analysis, we can see that the most effective channel for Lexa | NL Dating App : Match, Chat Single People in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Lexa | NL Dating App : Match, Chat Single People's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lexa | NL Dating App : Match, Chat Single People, you can click the app name below to view related reports, or you can find more info in ASOTools.