LexyPass Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the LexyPass’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LexyPass.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of LexyPass

App Name : LexyPass

Logo

LexyPass-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : LexyPass OU

Publisher : Fotor - Photo Editor & Collage

Total creative ads during the time period : 11

Duration : 103

Popularity : 1,214

2. LexyPass’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser LexyPass in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of LexyPass in the recent period. As of 2020-09-07, among the LexyPass‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, LexyPass’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, LexyPass‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of LexyPass

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LexyPass. We can see some advertising trends.

Top 1 Ad Creative of LexyPass

Ad Details :

Headline :Sinun porttisi julkiseen liikenteeseen.

Text :Haluaisitko käyttää enemmän julkista liikennettä ja huolehtia siitä, että hiilijalanjälkesi olisi mahdollisimman pieni? LexyPass tekee vierailuistasi kaupungeissa ja julkisen liikenteen käyttämisen niissä kiireettömän ja helpon. Me autamme sinua matkan suunnittelussa ja lippujen ostamis...

Top 2 Ad Creative of LexyPass

Ad Details :

Headline :Sinun porttisi julkiseen liikenteeseen.

Text :Haluaisitko käyttää enemmän julkista liikennettä ja huolehtia siitä, että hiilijalanjälkesi olisi mahdollisimman pieni? LexyPass tekee vierailuistasi kaupungeissa ja julkisen liikenteen käyttämisen niissä kiireettömän ja helpon. Me autamme sinua matkan suunnittelussa ja lippujen ostamis...

Top 3 Ad Creative of LexyPass

Ad Details :

Headline :Sinun porttisi julkiseen liikenteeseen.

Text :Haluaisitko käyttää enemmän julkista liikennettä ja huolehtia siitä, että hiilijalanjälkesi olisi mahdollisimman pieni? LexyPass tekee vierailuistasi kaupungeissa ja julkisen liikenteen käyttämisen niissä kiireettömän ja helpon. Me autamme sinua matkan suunnittelussa ja lippujen ostamis...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 13 13 1
Popularity 80 80 51
Dimensions 1200 x 630 1200 x 630 1200 x 630
Creative Type Image Image Image
Network Instagram Messenger Audience Network
Related Ads 1 1 1
Countries Finland Finland Finland
Language NA NA NA

Through the above analysis, we can see that the most effective channel for LexyPass in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free LexyPass’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to LexyPass, you can click the app name below to view related reports.