LG ThinQ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LG ThinQ's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LG ThinQ.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LG ThinQ
App Name : LG ThinQ
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : LG Electronics, Inc.
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,宝贝认蔬菜水果 -幼儿早教启蒙1-2岁看图识字学习蔬菜水果,SUECA GameVelvet - Card Game,Remote Control For Sony TV,Toolwiz Photos - Pro Editor,US Citizenship Test 2021,ES File Explorer File Manager
Total creative ads during the time period : 170
Duration : 962
Popularity : 14,093
Check ASO Keywords of LG ThinQ
2. LG ThinQ’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LG ThinQ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LG ThinQ in the recent period. As of 2021-03-16, among the LG ThinQ‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 18.18%, Playable Ads category's proportion is 0.0%, Image category's proportion is 81.82%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, LG ThinQ's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 85.39%,
Facebook's proportion is 8.22%,
Instagram's proportion is 6.39%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, LG ThinQ‘s network with the most ads is Google Ads(Admob) and its proportion is 81.82%.
3. Top 3 Ad Creative Analysis of LG ThinQ
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LG ThinQ. We can see some advertising trends.
Top 1 Ad Creative of LG ThinQ
Ad Details ：
Headline ：LG ThinQ
Text ：When you don't want to be disturbed, ThinQ protects your relaxation time. Now you can control the styler on the spot where you rest. Don't get up. ThinQ's on it. #LG #ThinQ #LGThinQ #LGHomeAppliances #LGstyler #smarthome #smartlife
Top 2 Ad Creative of LG ThinQ
Ad Details ：
Headline ：LG ThinQ
Text ：Con LG ThinQ podrás aprovechar tu tiempo para relajarte 👌
Ahora podrás controlar tu lavadora y tu refrigeradora, desde cualquier lugar. 📲
¡No dejes de relajarte! LG ThinQ se encarga. ❤️
Conoce mucho más aquí: http://bit.ly/3dCvQAv
Top 3 Ad Creative of LG ThinQ
Ad Details ：
Headline ：
Text ：Zeit für Entspannung ist kostbar. Also warum nicht das Beste daraus machen und diese Zeit maximal genießen? Dank ThinQ® könnt Ihr Euren Kühlschrank auch aus der Ferne kontrollieren 😉 Mehr dazu: http://lge.ai/6179HgHxN
#LifesGood #LGElectronics #LG #ThinQ #LGThinQ #LGHomeAppliances #LGRefrigerator #LGWashingMachine #LGStyler #smarthome #smartlife #LGHaushaltsgeräte #LGHaushaltsgerät #LGWaschmaschine #LGKühlschrank #haushalt #smartliving
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 35 | 20 | 20 |
| Popularity | 154 | 102 | 102 |
| Dimensions | 1080 x 1080 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Singapore,Malaysia | Argentina,Panama,Cuba,Chile,Spain,Colombia,Peru,Mexico,Paraguay,Venezuela | Liechtenstein,Austria,Germany |
| Language | English | Spanish | German |
Through the above analysis, we can see that the most effective channel for LG ThinQ in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free LG ThinQ's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LG ThinQ, you can click the app name below to view related reports, or you can find more info in ASOTools.