LifeLock: Identity Theft Protection App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LifeLock: Identity Theft Protection App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LifeLock: Identity Theft Protection App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LifeLock: Identity Theft Protection App
App Name : LifeLock: Identity Theft Protection App
Logo：
OS : Android
Network : Google Ads(Admob),Audience Network,Facebook
Developer : LifeLock
Publisher : UC Mini-Download Video Status & Movies,Bomber Battle - Hero Return,Video Collage: Mix VideoPhoto,Video Collage Maker,Facebook,Free VPN security unblock Proxy -Snap Master VPN,Bible Study - Study The Bible By Topic,YouCam Perfect - Best Photo Editor & Selfie Camera
Total creative ads during the time period : 78
Duration : 1,352
Popularity : 6,527
Check ASO Keywords of LifeLock: Identity Theft Protection App
2. LifeLock: Identity Theft Protection App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LifeLock: Identity Theft Protection App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LifeLock: Identity Theft Protection App in the recent period. As of 2021-05-28, among the LifeLock: Identity Theft Protection App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, LifeLock: Identity Theft Protection App's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
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In the date of 2021-05-28, LifeLock: Identity Theft Protection App‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of LifeLock: Identity Theft Protection App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LifeLock: Identity Theft Protection App. We can see some advertising trends.
Top 1 Ad Creative of LifeLock: Identity Theft Protection App
Ad Details ：
Headline ：Get notified on the go
Text ：Plans start at $9.99*
Top 2 Ad Creative of LifeLock: Identity Theft Protection App
Ad Details ：
Headline ：LifeLock: Identity Theft Protection App
Text ：It's easy for cybercriminals to steal your identity. So we made it easier to protect it....
Top 3 Ad Creative of LifeLock: Identity Theft Protection App
Ad Details ：
Headline ：LifeLock: Identity Theft Protection App
Text ：The LifeLock app uses our proprietary technology, putting LifeLock’s identity theft protection services at your fingertips.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 271 | 28 | 24 |
| Popularity | 869 | 139 | 123 |
| Dimensions | 512 x 250 | 750 x 720 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Google Ads(Admob) | Audience Network | Audience Network |
| Related Ads | 3 | 1 | 1 |
| Countries | United Kingdom,Australia,Canada,United States | United Kingdom,Australia,Malaysia,United States,Canada | Canada,United Kingdom,Australia,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for LifeLock: Identity Theft Protection App in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free LifeLock: Identity Theft Protection App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LifeLock: Identity Theft Protection App, you can click the app name below to view related reports, or you can find more info in ASOTools.