Light-It Up Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Light-It Up's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Light-It Up.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Light-It Up

App Name : Light-It Up

Logo：

OS : Android

Network : Chartboost,Google Ads(Admob),AppLovin

Developer : Crazy Labs by TabTale

Publisher : Rorys Restaurant Winter Rush,Top Ringtones 2021,Hip Hop Photo Frames,Rorys Restaurant Origins - Culinary School,MMX Hill Dash,My Pretend Hospital - Kids Hospital Town Life,New York Taxi Duty Driver: Pink Taxi Games 2018,Real Butterflies on Screen,Pony Sisters Pop Music Band - Play, Sing & Design

Total creative ads during the time period : 445

Duration : 817

Popularity : 70,030

Check ASO Keywords of Light-It Up

2. Light-It Up’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Light-It Up in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Light-It Up in the recent period. As of 2021-03-16, among the Light-It Up‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Light-It Up's the proportion of networks impressions are placed like this:

Mobvista's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-03-16, Light-It Up‘s network with the most ads is Mobvista and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Light-It Up

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Light-It Up. We can see some advertising trends.

Top 1 Ad Creative of Light-It Up

Ad Details ：

Headline ：

Text ：Jump, Flip, and Glow like a PRO!

Top 2 Ad Creative of Light-It Up

Ad Details ：

Headline ：

Text ：Jump, Flip, and Glow like a PRO!

Top 3 Ad Creative of Light-It Up

Ad Details ：

Headline ：

Text ：Jump, Flip, and Glow like a PRO!

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for Light-It Up in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Light-It Up's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Light-It Up, you can click the app name below to view related reports, or you can find more info in ASOTools.

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