Likee - Formerly LIKE Video Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Likee - Formerly LIKE Video’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Likee - Formerly LIKE Video.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Likee - Formerly LIKE Video

App Name : Likee - Formerly LIKE Video

Logo

Likee - Formerly LIKE Video-SocialPeta

OS : Android

Network : Audience Network,Google Ads(Admob),Facebook

Developer : 广州市百果园网络科技有限公司

Publisher : Treehouse Table,Vegan Recipes Free,Video Collage Maker,YouCam Nails - Manicure Salon for Custom Nail Art,SHAREit - Transfer Share,TalkU Free Calls +Free Texting +International Call,USA Weather forecast,Tandem Language Exchange: Speak learn languages,Sweet Selfie Camera:Beauty cam,photoselfie editor

Total creative ads during the time period : 101,860

Duration : 1,116

Popularity : 9,868,087

2. Likee - Formerly LIKE Video’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Likee - Formerly LIKE Video in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Likee - Formerly LIKE Video in the recent period. As of 2020-09-07, among the Likee - Formerly LIKE Video‘s ad creative, the Html category’s proportion is 3.66%, Video category’s proportion is 80.26%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 15.36%, Carousel category’s proportion is 0.73%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Likee - Formerly LIKE Video’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 53.93%,

Google Ads(Admob)’s proportion is 20.66%,

Audience Network’s proportion is 9.22%,

Messenger’s proportion is 8.05%,

Instagram’s proportion is 8.03%.

In the date of 2020-09-07, Likee - Formerly LIKE Video‘s network with the most ads is Facebook and its proportion is 26.14%.

3. Top 3 Ad Creative Analysis of Likee - Formerly LIKE Video

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Likee - Formerly LIKE Video. We can see some advertising trends.

Top 1 Ad Creative of Likee - Formerly LIKE Video

Ad Details :

Headline :বিনামুল্যে ডাউনলোড করুন

Text :আপনার নিজের জাদু ভিডিও তৈরি করুন।

Top 2 Ad Creative of Likee - Formerly LIKE Video

Ad Details :

Headline :और देखने के लिए डाउनलोड करें!

Text :आपकी स्टाइल दिखाने के लिए बढ़िया फ़िल्टरों और इफ़ेक्ट्स वाला शानदार वीडियो मेकर! अभी आजमाएं!

Top 3 Ad Creative of Likee - Formerly LIKE Video

Ad Details :

Headline :Like App hadir disini untukmu! ʕ•ᴥ•ʔ

Text :Mau membuat video keren dengan 1 ketik? Pakai aplikasi LIKE, dijamin videomu bakal keren deh!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 113 8 26
Popularity 1,000 1,000 1,000
Dimensions 720 x 1280 316 x 400 512 x 640
Creative Type Video Video Video
Network Facebook Facebook Facebook
Related Ads 4 1 1
Countries Bangladesh India Netherlands,Indonesia
Language NA Hindi Indonesian

Through the above analysis, we can see that the most effective channel for Likee - Formerly LIKE Video in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Likee - Formerly LIKE Video’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Likee - Formerly LIKE Video, you can click the app name below to view related reports.