LikeRead Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LikeRead's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LikeRead.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LikeRead
App Name : LikeRead
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : ANyueTEAM
Publisher : Instagram,Facebook,KERALA PSC GK,Arduino Tutorials - Examples,Slime Shop - Free Shipping,Number Crush 2019
Total creative ads during the time period : 3,542
Duration : 144
Popularity : 235,711
Check ASO Keywords of LikeRead
2. LikeRead’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LikeRead in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LikeRead in the recent period. As of 2021-03-16, among the LikeRead‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, LikeRead's the proportion of networks impressions are placed like this:
Facebook's proportion is 40.49%,
Messenger's proportion is 29.8%,
Instagram's proportion is 14.94%,
Audience Network's proportion is 14.77%,
's proportion is .
In the date of 2021-03-16, LikeRead‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of LikeRead
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LikeRead. We can see some advertising trends.
Top 1 Ad Creative of LikeRead
Ad Details ：
Headline ：Read the full version-->
Text ：It was 9:00 p.m. It was raining, and Lily was supposed to be at her mother's house, but she secretly bought a gift as a surprise for Tim. Because today was Lily and Tim's first wedding anniversary.
Lily walked to the door, and her clothes were wet through. She opened the door carefully. Without turning on the light, Lily changed her shoes on the porch. As she took off her shoes, she saw a pair of red high heels on the floor.
Lily was shocked because she knew they were obviously not her shoes and she could tell the size of them.
Lily felt like her heart was being grabbed by an invisible hand. She put the gift on the floor and slowly walked towards the bedroom on the second floor.
When she opened the bedroom door, she was dumbfounded!
Tim cheated on Lily, and just like all the TV shows, he actually dated Lily's best friend Jade!
Jade had been Lily’s best friend since high school. She wondered why Jade did this to her?
Lily suddenly remembered that whenever she went back to her mother's house, Jade always asked her how long she was going to be gone, but never accompanied her. The reason now suddenly dawned on Lily and she felt insulted.
Apparently, neither of them knew that Lily would come back and thought Lily should be at her mom's house. It took a while for Tim to regain his composure and shouted at Lily, "Get out."
Lily had never been a grumpy person. But, this time, she couldn't hide the anger in her heart.
Lily glanced at the hot water pot on the table, picked it up and threw it at them, "You make me sick!" Lily shouted.
They had been married for over a year. On their wedding night, Tim told Lily that he was not into her.
Throughout their years together, Lily had been courting Tim and had always been tolerant to Tim. Lily would return to Tim no matter what he did.
However, it came to an end. Lily could no longer stay calm and she said.
"Let's get a divorce."
After leaving the villa, Lily went out to find a cab. She wandered aimlessly through the streets until the cab finally stopped. Lily realized with sadness that she had nowhere to go but home.
"Miss, where are you going?" The driver looked curiously at Lily from the mirror.
"Just drive," Lily said to the driver.
As the cab passed a fancy club, Lily looked at the limousine in front of the door and without thinking, she told the driver to stop.
After paying, Lily went straight into the club. She quickly ordered a cup of icea water.
The cold water flowed down her throat and into her belly, and Lily’s eyes quickly became moist. Lily took a few more sips and quickly recalled the past year, and the memories made her think it was a joke.
Lily’s best friend betrayed her with her husband. Lily laughed sadly. Her heart was broken.
Soon she thought of a chance to get back at Tim. She had already lost everything because of the marriage. Why should she give up her dignity?
Lily asked the waiter to book a VIP room for her, and the waiter took her to the VIP area to wait.
At this point, Lily was so sad and dizzy that she saw the door to the opposite room open and a tall man came out of it. He looked very handsome, with long legs, a narrow waist, broad shoulders, and a chiseled face.
Everything about this man was flawless, especially his deep eyes that fascinated Lily.
Lily laughed, stood up, and staggered over to the man. She grabbed the man's arm and said, "Nice, I'm satisfied."
The man raised his eyebrows and looked at Lily.
"Let's go." Lily said as she pulled the man away.
The next morning, Lily tried to remember everything from last night. She couldn't think of anything other than the handsome man she had been with. Lily was confused and had a feeling she couldn't explain.
Lily couldn't help but wonder why she was in such a strange mood. Was it the same as the one Tim had felt when he first betrayed her?
Now, Lily couldn't really be strong, but she mustn't be ridiculed by others.
When Lily came home, Jade was already gone.
Tim saw Lily coming home and suddenly stood up from the couch. He looked elegant but furious, "Where did you go last night?"
Tim misunderstood Lily but Lily didn’t care. Lily enjoyed the thrill of getting back at Tim, "Tim, I'm not coming home to pretend nothing happened and to continue living with you. I'm coming to divorce you! Since you're already with Jade, I quit!"
After one night, Tim thought Lily would change her mind when she came back. But he didn't expect it to end up like this.
Tim didn't know that Lily was determined to divorce him was not only for Tim and Jade’s betrayal but also due to her mother-in-law! Tim's mother had known about Tim and Jade’s affair for a long time. She didn’t agree to their divorce just because she was afraid that Lily would divide up the family fortune.
Lily recognized Tim’s and his family’s true colors. She was also completely desperate. Lily was now alone and had no money and no source of income. She had long given up her career and ideals for marriage.
Lily took nothing with her and left the grieving home alone. She made up her mind, "You will regret it! You will pay for the shamelessness and meanness of today!"
The next day, Lily went to a law firm referred by her friend. It was located in the most high-end business office building in the city. The firm took up two whole floors. The most famous lawyers in the city were here.
Lily was looking for a lawyer named Rex. The receptionist told Lily that Rex would be here in a few minutes and asked her to wait on the couch for a while.
While Lily was waiting, she read the pamphlet on the table. After a while, the door next to her opened. Someone came in from outside. At that moment, Lily heard someone say, "Good morning, Mr. Rex."
Upon hearing Mr. Rex's voice, Lily looked up, but was stunned when she saw Mr. Rex.
It was a face Lily was very familiar with because it was the man she had met at the club the night before. The scene from that night flashed through her mind. In the suite at the club, on that dark night, there was Rex.
Why was he here?
Lily sat back in her chair on tenterhooks. Her whole body stiffened.
There were only them left in the office. Lily stood still, froze and awkward. Rex sat in the leather chair across from her. His suit made him look more powerful.
"I hear you’ll have a divorce lawsuit. Tell me about you and your husband."
Lily was reluctant, but thinking about what her husband and best friend had done to her, and her aggressive mother-in-law, she told Rex the whole story.
"You want a divorce." Rex's charm voice came through.
Lily's ears turned red quietly and she whispered yes.
"Your husband betrayed you, and you want to get back at him and claim on the family fortune?" He continued.
Lily had no confidence, "Yes."
"He didn’t love you."
"No." Lily replied meekly.
After Lily replied, Rex stood up abruptly. Lily stayed calm. Rex stood in front of her, his hand on the arm of his chair, "You know what? Our law firm rarely handles divorce cases."
Lily looked at him and wondered why.
Rex spoke, "Barristers are unwilling to take such a lawsuit while solicitors can not solve it, especially your case which is not lucrative. So the fee is high. Do you have money?" He said word by word with confidence.Lily frowned slightly. She didn't have any money but had the only bank card in her hand. However, the card would soon expire. Lily was stupid to break up with Tim straight away. She didn't have any proof and now she didn't have any money.
Lily’s brain was in a whirl. Lily felt like a fish without water and had no choice but to accept her fate. The more she thought about it, the more anxious she became and the more aggrieved she felt. Her eyes turned red and tearful.
Rex suddenly let go of his hands from the chair. Seeing the tears in Lily's eyes, he raised his eyebrows slightly.
Rex understood why Lily was so bold to appear at the club. Her husband had really betrayed her.
"I'll help you win this case. But you, in return, will have to be my reward."
Tip: Download and open APP, then search for "26" or "My Lawyer Husband, Let's Get Married", then you can continue to read.
Top 2 Ad Creative of LikeRead
Ad Details ：
Headline ：Read the full version-->
Text ：It was 9:00 p.m. It was raining, and Lily was supposed to be at her mother's house, but she secretly bought a gift as a surprise for Tim. Because today was Lily and Tim's first wedding anniversary.
Lily walked to the door, and her clothes were wet through. She opened the door carefully. Without turning on the light, Lily changed her shoes on the porch. As she took off her shoes, she saw a pair of red high heels on the floor.
Lily was shocked because she knew they were obviously not her shoes and she could tell the size of them.
Lily felt like her heart was being grabbed by an invisible hand. She put the gift on the floor and slowly walked towards the bedroom on the second floor.
When she opened the bedroom door, she was dumbfounded!
Tim cheated on Lily, and just like all the TV shows, he actually dated Lily's best friend Jade!
Jade had been Lily’s best friend since high school. She wondered why Jade did this to her?
Lily suddenly remembered that whenever she went back to her mother's house, Jade always asked her how long she was going to be gone, but never accompanied her. The reason now suddenly dawned on Lily and she felt insulted.
Apparently, neither of them knew that Lily would come back and thought Lily should be at her mom's house. It took a while for Tim to regain his composure and shouted at Lily, "Get out."
Lily had never been a grumpy person. But, this time, she couldn't hide the anger in her heart.
Lily glanced at the hot water pot on the table, picked it up and threw it at them, "You make me sick!" Lily shouted.
They had been married for over a year. On their wedding night, Tim told Lily that he was not into her.
Throughout their years together, Lily had been courting Tim and had always been tolerant to Tim. Lily would return to Tim no matter what he did.
However, it came to an end. Lily could no longer stay calm and she said.
"Let's get a divorce."
After leaving the villa, Lily went out to find a cab. She wandered aimlessly through the streets until the cab finally stopped. Lily realized with sadness that she had nowhere to go but home.
"Miss, where are you going?" The driver looked curiously at Lily from the mirror.
"Just drive," Lily said to the driver.
As the cab passed a fancy club, Lily looked at the limousine in front of the door and without thinking, she told the driver to stop.
After paying, Lily went straight into the club. She quickly ordered a cup of icea water.
The cold water flowed down her throat and into her belly, and Lily’s eyes quickly became moist. Lily took a few more sips and quickly recalled the past year, and the memories made her think it was a joke.
Lily’s best friend betrayed her with her husband. Lily laughed sadly. Her heart was broken.
Soon she thought of a chance to get back at Tim. She had already lost everything because of the marriage. Why should she give up her dignity?
Lily asked the waiter to book a VIP room for her, and the waiter took her to the VIP area to wait.
At this point, Lily was so sad and dizzy that she saw the door to the opposite room open and a tall man came out of it. He looked very handsome, with long legs, a narrow waist, broad shoulders, and a chiseled face.
Everything about this man was flawless, especially his deep eyes that fascinated Lily.
Lily laughed, stood up, and staggered over to the man. She grabbed the man's arm and said, "Nice, I'm satisfied."
The man raised his eyebrows and looked at Lily.
"Let's go." Lily said as she pulled the man away.
The next morning, Lily tried to remember everything from last night. She couldn't think of anything other than the handsome man she had been with. Lily was confused and had a feeling she couldn't explain.
Lily couldn't help but wonder why she was in such a strange mood. Was it the same as the one Tim had felt when he first betrayed her?
Now, Lily couldn't really be strong, but she mustn't be ridiculed by others.
When Lily came home, Jade was already gone.
Tim saw Lily coming home and suddenly stood up from the couch. He looked elegant but furious, "Where did you go last night?"
Tim misunderstood Lily but Lily didn’t care. Lily enjoyed the thrill of getting back at Tim, "Tim, I'm not coming home to pretend nothing happened and to continue living with you. I'm coming to divorce you! Since you're already with Jade, I quit!"
After one night, Tim thought Lily would change her mind when she came back. But he didn't expect it to end up like this.
Tim didn't know that Lily was determined to divorce him was not only for Tim and Jade’s betrayal but also due to her mother-in-law! Tim's mother had known about Tim and Jade’s affair for a long time. She didn’t agree to their divorce just because she was afraid that Lily would divide up the family fortune.
Lily recognized Tim’s and his family’s true colors. She was also completely desperate. Lily was now alone and had no money and no source of income. She had long given up her career and ideals for marriage.
Lily took nothing with her and left the grieving home alone. She made up her mind, "You will regret it! You will pay for the shamelessness and meanness of today!"
The next day, Lily went to a law firm referred by her friend. It was located in the most high-end business office building in the city. The firm took up two whole floors. The most famous lawyers in the city were here.
Lily was looking for a lawyer named Rex. The receptionist told Lily that Rex would be here in a few minutes and asked her to wait on the couch for a while.
While Lily was waiting, she read the pamphlet on the table. After a while, the door next to her opened. Someone came in from outside. At that moment, Lily heard someone say, "Good morning, Mr. Rex."
Upon hearing Mr. Rex's voice, Lily looked up, but was stunned when she saw Mr. Rex.
It was a face Lily was very familiar with because it was the man she had met at the club the night before. The scene from that night flashed through her mind. In the suite at the club, on that dark night, there was Rex.
Why was he here?
Lily sat back in her chair on tenterhooks. Her whole body stiffened.
There were only them left in the office. Lily stood still, froze and awkward. Rex sat in the leather chair across from her. His suit made him look more powerful.
"I hear you’ll have a divorce lawsuit. Tell me about you and your husband."
Lily was reluctant, but thinking about what her husband and best friend had done to her, and her aggressive mother-in-law, she told Rex the whole story.
"You want a divorce." Rex's charm voice came through.
Lily's ears turned red quietly and she whispered yes.
"Your husband betrayed you, and you want to get back at him and claim on the family fortune?" He continued.
Lily had no confidence, "Yes."
"He didn’t love you."
"No." Lily replied meekly.
After Lily replied, Rex stood up abruptly. Lily stayed calm. Rex stood in front of her, his hand on the arm of his chair, "You know what? Our law firm rarely handles divorce cases."
Lily looked at him and wondered why.
Rex spoke, "Barristers are unwilling to take such a lawsuit while solicitors can not solve it, especially your case which is not lucrative. So the fee is high. Do you have money?" He said word by word with confidence.Lily frowned slightly. She didn't have any money but had the only bank card in her hand. However, the card would soon expire. Lily was stupid to break up with Tim straight away. She didn't have any proof and now she didn't have any money.
Lily’s brain was in a whirl. Lily felt like a fish without water and had no choice but to accept her fate. The more she thought about it, the more anxious she became and the more aggrieved she felt. Her eyes turned red and tearful.
Rex suddenly let go of his hands from the chair. Seeing the tears in Lily's eyes, he raised his eyebrows slightly.
Rex understood why Lily was so bold to appear at the club. Her husband had really betrayed her.
"I'll help you win this case. But you, in return, will have to be my reward."
Tip: Download and open APP, then search for "26" or "My Lawyer Husband, Let's Get Married", then you can continue to read.
Top 3 Ad Creative of LikeRead
Ad Details ：
Headline ：
Text ：Nicole never imagined that after three years of marriage to Samuel, she would finally be a mother, but instead of caring, she was waiting for a complete betrayal. The woman who was Samuel's first love, Riley, returned with a five-month-old baby when Samuel was supposed to be working at the office and Nicole saw him on a date with Riley. Nicole walked toward the couple who betrayed her. Samuel didn't look surprised or guilty when he saw Nicole approaching, but instead kept Riley carefully behind him, fearing that Nicole might hurt his lover. Nicole looked at the couple in front of her，her nails pierced her palm through the paper, but it was less than one tenth of the pain in her heart. "Why are you here?"Samuel's eyebrows suddenly wrinkled, and his gentle eyes just became fierce and indifferent. "Why am I here? Samuel, I'm your wife. Why can't I be here?"Nicole burst into tears. "Samuel, I'm sorry. It's my mistake. If I didn't come back and tell you about the baby, Nicole won't misunderstand you. I'm sorry, it's all my fault."Then Riley turned and ran away. While Samuel and Nicole were arguing about excuses, Nicole's physical examination reports was dropped on the floor.Samuel had mixed emotions when he saw the test results. "Samuel, I love you, but I also have dignity and pride! I won't have this baby. Now we're done."Nicole was heartbroken but she turned around and left firmly. Samuel's eyes became dark. "Nicole, who do you think you are? Do you think I have a good temper and can be teased by you? I'll decide if you can have this baby!" Nicole struggled angrily, but she can't get rid of Samuel's shackles. Samuel forced Nicole to go home, and hurried off to find Riley. Desperation surrounds Nicole.Samuel didn't come home that night, and Nicole didn't sleep that night either. Next Morning,the bodyguard rushed forward and knocked Nicole out without warning. He pulled her straight into the car. She was dragged to an abandoned warehouse and forced to take a lot of pictures with a strange man. "Miss George, it's all done."The man called Riley directly after taking those pictures. Riley sneered and said, "Great. Put these photos on the Internet. I don't believe Samuel will let a woman who betrayed him be his wife. Clean everything up." "Okey."After hanging up, the man poured gas directly around the warehouse and set it on fire. Nicole waked up from a coma. She was surrounded by fire."Help! Help!" Nicole knocked on the door, but she heard the bodyguard outside. "I'm sorry, madam. All this was ordered by Mr.Green. You can die at ease. Mr.Green will choose a good cemetery for you." Nicole was extremely sad and shouted. "Samuel, I hate you! I'm blind so I fall in love with a cruel man like you. If there is a next life, I will let you taste the taste of being killed by your beloved!" The fire engulfed her words. She had difficulty breathing and heavy eyelids. She can't support herself and fell to the ground. Fire burned her skin and devoured her soul. Five years later,the airport. A beatiful woman pulled the suitcase out of the security gate. She had long brown curly hair and a perfect figure. Her beautiful features immediately attracted everyone's attention. The little boy next to her was wearing white casual clothes. His skin was delicate. His long eyelashes blinked. He was wearing a cap and had a lollipop in his mouth. He walked leisurely by Nicole's side, but those good-looking eyes made people subconsciously dare not come forward. Lucas was acting more and more like Samuel. Sometimes she had to admit that genes were powerful, and she would rather have her son Lucas more like her. Concentrating on lucas, she didn't see the man in front of her and accidentally bumped into him. Nicole quickly looked up and apologized. But she was stunned at the moment when she looked up. It was him! Samuel! They finally met! Tips：not found after opening the APP？You can search the book in the APP with number 59
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 77 | 77 | 75 |
| Popularity | 585 | 579 | 561 |
| Dimensions | 800 x 800 | 800 x 800 | 800 x 800 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Saudi Arabia,India,Indonesia,Singapore,United Kingdom,Ireland,Japan,Australia,United Arab Emirates,Philippines,New Zealand,Korea,United States,Brunei,Malaysia | Philippines,Korea,United Arab Emirates,Ireland,Indonesia,Australia,Malaysia,Singapore,New Zealand,India,Brunei,United States,Saudi Arabia,Japan,United Kingdom | Montserrat,Central African,Norway,Spain,Antigua and Barbuda,Chile,Mauritius,Reunion,Nigeria,Ukraine,Mongolia,Portugal,Germany,Argentina,Algeria,Korea,Cyprus,United Kingdom,Somalia,France |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for LikeRead in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free LikeRead's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LikeRead, you can click the app name below to view related reports, or you can find more info in ASOTools.