Little Kooma Competitive Intelligence|Ad Analysis by SocialPeta

Little Kooma Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Little Kooma's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Little Kooma.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Little Kooma

App Name : Little Kooma

Logo

Little Kooma-SocialPeta

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : Hu ZeXiong

Publisher : Instagram,Facebook,AirBrush: Easy Photo Editor

Total creative ads during the time period : 578

Duration : 304

Popularity : 162,581

Check ASO Keywords of Little Kooma

2. Little Kooma’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Little Kooma in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Little Kooma in the recent period. As of 2021-03-14, among the Little Kooma‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 17.65%, Playable Ads category's proportion is 0.0%, Image category's proportion is 70.59%, Carousel category's proportion is 11.76%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Little Kooma's the proportion of networks impressions are placed like this:

Audience Network's proportion is 25.97%,

Messenger's proportion is 25.6%,

Facebook's proportion is 24.29%,

Instagram's proportion is 24.15%,

's proportion is .

In the date of 2021-03-14, Little Kooma‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Little Kooma

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Little Kooma. We can see some advertising trends.

Top 1 Ad Creative of Little Kooma

Ad Details :

Headline :Baby Girl Newborn Baby 3Pairs Socks & 3 Pcs Headwraps Set

Text :Hey! We're holding your baby items (for now).
⭐⭐⭐⭐⭐
Thousands of SG Mums are ordering from Little Kooma every day - so many, that we can't keep your items in stock.

5% OFF for first order, use code WELCOME at checkout!

If you're ready, complete your purchase now, before they sell out.

Below are the items we saved for you:

Top 2 Ad Creative of Little Kooma

Ad Details :

Headline :Baby Girl Newborn Baby 3Pairs Socks & 3 Pcs Headwraps Set

Text :Hey! We're holding your baby items (for now).
⭐⭐⭐⭐⭐
Thousands of SG Mums are ordering from Little Kooma every day - so many, that we can't keep your items in stock.

5% OFF for first order, use code WELCOME at checkout!

If you're ready, complete your purchase now, before they sell out.

Below are the items we saved for you:

Top 3 Ad Creative of Little Kooma

Ad Details :

Headline :Baby Girl Newborn Baby 3Pairs Socks & 3 Pcs Headwraps Set

Text :Hey! We're holding your baby items (for now).
⭐⭐⭐⭐⭐
Thousands of SG Mums are ordering from Little Kooma every day - so many, that we can't keep your items in stock.

5% OFF for first order, use code WELCOME at checkout!

If you're ready, complete your purchase now, before they sell out.

Below are the items we saved for you:

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 147 147 147
Popularity 954 954 953
Dimensions 600 x 600 600 x 600 600 x 600
Creative Type Image Image Image
Network Messenger Audience Network Instagram
Related Ads 1 1 1
Countries Singapore Singapore Singapore
Language English English English

Through the above analysis, we can see that the most effective channel for Little Kooma in recent advertising is Messenger, and the main creative type is Image.

In conclusion: The above is a free Little Kooma's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Little Kooma, you can click the app name below to view related reports, or you can find more info in ASOTools.