Littlewoods: Fashion & Home Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Littlewoods: Fashion & Home's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Littlewoods: Fashion & Home.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Littlewoods: Fashion & Home
App Name : Littlewoods: Fashion & Home
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Shop Direct
Publisher : Instagram,Tranca Online,iTotal - حساب النسبة الموزونة,服饰搭配技巧 - 潮流爱美女孩必备宝典，达人的衣服搭配技巧大放送,English-Chinese Audio Bible,New Ludo,Message Text and Call Video Chat Free,Pocoyo Disco,Basketball Shooter MM
Total creative ads during the time period : 106
Duration : 476
Popularity : 6,112
Check ASO Keywords of Littlewoods: Fashion & Home
2. Littlewoods: Fashion & Home’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Littlewoods: Fashion & Home in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Littlewoods: Fashion & Home in the recent period. As of 2020-09-16, among the Littlewoods: Fashion & Home‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-16, Littlewoods: Fashion & Home's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-16, Littlewoods: Fashion & Home‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Littlewoods: Fashion & Home
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Littlewoods: Fashion & Home. We can see some advertising trends.
Top 1 Ad Creative of Littlewoods: Fashion & Home
Ad Details ：
Headline ：Littlewoods
Text ：Mollie King shows us how to style it up this winter!
Top 2 Ad Creative of Littlewoods: Fashion & Home
Ad Details ：
Headline ：Littlewoods
Text ：All new now! Amber Gill models the freshest looks for autumn
Top 3 Ad Creative of Littlewoods: Fashion & Home
Ad Details ：
Headline ：Shop Today
Text ：Best Shopping App
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 16 | 7 | 1 |
| Popularity | 89 | 54 | 51 |
| Dimensions | 640 x 640 | 640 x 640 | 640 x 360 |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 4 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | United Kingdom,Australia,United States,Canada | Philippines |
| Language | English | English | Filipino |
Through the above analysis, we can see that the most effective channel for Littlewoods: Fashion & Home in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Littlewoods: Fashion & Home's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Littlewoods: Fashion & Home, you can click the app name below to view related reports, or you can find more info in ASOTools.