LiveJournal Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the LiveJournal’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LiveJournal.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of LiveJournal

App Name : LiveJournal



OS : Android

Network : Facebook,Google Ads(Admob),微博

Developer : Rambler&Co

Publisher : TopBuzz: Notícias,Vídeos, GIFs,Myanmar Calendar 2018,Korean Food Recipes - 10k Recipes,Spider Basketball Game,职业兴趣性格测试,Christmas Santa Adventure

Total creative ads during the time period : 23

Duration : 790

Popularity : 3,803

2. LiveJournal’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser LiveJournal in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of LiveJournal in the recent period. As of 2020-08-28, among the LiveJournal‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-28, LiveJournal’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-28, LiveJournal‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of LiveJournal

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LiveJournal. We can see some advertising trends.

Top 1 Ad Creative of LiveJournal

Ad Details :

Headline :Два кандидата в нардепы по 128 округу Николаева связаны с Фирташем

Text :Сегодня, 25 июня, Верховный суд Австрии принял решение об экстрадиции украинского олигарха Дмитрия Фирташа по запросу американского минюста в США. Это событие чрез....

Top 2 Ad Creative of LiveJournal

Ad Details :

Headline :Такого уродства еще не было: одессит Гайду загадил Николаев листовками за себя и против Ильюка

Text :Николаевцы массово жалуются на скандального кандидата в нардепы по 128 округу Александра Гайду. Он вместе со своим штабом загадил весь округ листовками со своей аги...

Top 3 Ad Creative of LiveJournal

Ad Details :

Headline :В Николаеве пресс-служба «Фронта змін» пытается снова дестабилизировать ситуацию в регионе

Text :Жители Николаева уже давно заметили, что одно из интернет-изданий нашего города, а именно НикВести живет в параллельном мире. Еще при режиме Януковича молодое крыл....

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 429 406 134
Popularity 999 999 913
Dimensions 1200 x 538 1200 x 538 600 x 383
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Ukraine Ukraine Ukraine
Language Russian Russian Russian

Through the above analysis, we can see that the most effective channel for LiveJournal in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free LiveJournal’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to LiveJournal, you can click the app name below to view related reports.