Lolli Competitive Intelligence|Ad Analysis by SocialPeta

Lolli Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Lolli's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lolli.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Lolli

App Name : Lolli

Logo

Lolli-SocialPeta

OS : iOS

Network : Facebook,Messenger,Instagram

Developer : Lolli, Inc.

Publisher : Instagram,Facebook

Total creative ads during the time period : 117

Duration : 284

Popularity : 31,376

Check ASO Keywords of Lolli

2. Lolli’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lolli in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Lolli in the recent period. As of 2021-03-16, among the Lolli‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Lolli's the proportion of networks impressions are placed like this:

Facebook's proportion is 33.45%,

Instagram's proportion is 32.84%,

Messenger's proportion is 23.98%,

Audience Network's proportion is 9.73%,

's proportion is .

In the date of 2021-03-16, Lolli‘s network with the most ads is Facebook and its proportion is 28.0%.

3. Top 3 Ad Creative Analysis of Lolli

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lolli. We can see some advertising trends.

Top 1 Ad Creative of Lolli

Ad Details :

Headline :

Text :Swipe up to earn free cash or bitcoin! Earn up to $500! 💰

Top 2 Ad Creative of Lolli

Ad Details :

Headline :

Text :Swipe up to earn free cash or bitcoin! Earn up to $500! 💰

Top 3 Ad Creative of Lolli

Ad Details :

Headline :

Text :Swipe up to earn free cash or bitcoin! Earn up to $500! 💰

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 112 112 112
Popularity 825 824 822
Dimensions 224 x 400 224 x 400 224 x 400
Creative Type Video Video Video
Network Messenger Instagram Facebook
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Lolli in recent advertising is Messenger, and the main creative type is Video.

In conclusion: The above is a free Lolli's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Lolli, you can click the app name below to view related reports, or you can find more info in ASOTools.