Lollipop Crush Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lollipop Crush's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lollipop Crush.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lollipop Crush
App Name : Lollipop Crush
Logo：
OS : Android
Network : Facebook,Audience Network,AppLovin
Developer : XLsoft
Publisher : Treehouse Table,SHAREit - Transfer & Share,Talkray - Free Calls Texts,USA Weather forecast,TalkU Free Calls +Free Texting +International Call,Vegan Recipes - Free Vegan Food Cookbook,True Mobile Caller ID Locator & Call Blocker,Unicorn Live Wallpaper,C CHANNEL-Tips tricks videos
Total creative ads during the time period : 188
Duration : 2,023
Popularity : 44,361
Check ASO Keywords of Lollipop Crush
2. Lollipop Crush’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lollipop Crush in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lollipop Crush in the recent period. As of 2020-09-21, among the Lollipop Crush‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-21, Lollipop Crush's the proportion of networks impressions are placed like this:
Facebook's proportion is 73.97%,
Audience Network's proportion is 26.03%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-21, Lollipop Crush‘s network with the most ads is Facebook and its proportion is 80.0%.
3. Top 3 Ad Creative Analysis of Lollipop Crush
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lollipop Crush. We can see some advertising trends.
Top 1 Ad Creative of Lollipop Crush
Ad Details ：
Headline ：The Best Time Killer
Text ：🍭 : Once you pop, can’t stop ! 💘
Top 2 Ad Creative of Lollipop Crush
Ad Details ：
Headline ：The Best Time Killer
Text ：✨ Just click and pop all the lollipop ! ✨
Top 3 Ad Creative of Lollipop Crush
Ad Details ：
Headline ：Addictive Puzzle Game
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 576 | 621 | 400 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 640 x 640 | 636 x 633 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 2 | 1 |
| Countries | Kosovo,Maldives,Northern Mariana Islands,Australia,Saint Martin,Venezuela,Vietnam,Laos,Tunisia,Macedonia,Tokelau,Iraq,Philippines,Lebanon,Hungary,Taiwan | Canada,United Kingdom,Australia,United States | Mauritius,Monaco,Burundi,French Polynesia,Venezuela,Iceland,Marshall Is Rep,Azerbaijan,Saint Pierre and Miquelon,Zimbabwe,Svalbard and Jan Mayen Islands,Indonesia,Brazil,Qatar,Barbados,Tanzania,Andorra,Nicaragua,Guam |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Lollipop Crush in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Lollipop Crush's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lollipop Crush, you can click the app name below to view related reports, or you can find more info in ASOTools.