Pingo Doce Competitive Intelligence|Ad Analysis by SocialPeta

Pingo Doce Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Pingo Doce's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pingo Doce.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Pingo Doce

App Name : Pingo Doce

Logo

Pingo Doce-SocialPeta

OS : Android

Network : Facebook,Google Ads(Admob),Instagram

Developer : JERONIMO MARTINS SGPS, S.A.

Publisher : Instagram,Facebook,迷你汉堡 - 好玩的女生做饭游戏 - 神马游戏,我的三明治店 - 女生做饭游戏免费版,经典美味华夫饼 - 女生做饭游戏免费版 - 神马游戏,Restaurant Mania - little additive fun free game,经典肉丸意面 - 女生做饭游戏 - 神马游戏,宝宝游戏 - 经典儿童做饭游戏,女生蛋糕店大促销 - 烘培美食经营游戏 - 神马游戏

Total creative ads during the time period : 704

Duration : 1,267

Popularity : 56,250

Check ASO Keywords of Pingo Doce

2. Pingo Doce’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pingo Doce in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Pingo Doce in the recent period. As of 2021-05-28, among the Pingo Doce‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Pingo Doce's the proportion of networks impressions are placed like this:

Facebook's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-05-28, Pingo Doce‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Pingo Doce

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pingo Doce. We can see some advertising trends.

Top 1 Ad Creative of Pingo Doce

Ad Details :

Headline :Encomendas para o Ano-Novo

Text :Este arroz doce feito com os melhores ingredientes e com um aspecto caseiro e saboroso pode ser seu apenas com um clique. Conheça toda a ementa, que pode consultar no nosso site. O resto será, certamente, um Ano-Novo fantástico e delicioso para toda a família. 👌

Faça já a sua encomenda no site, na sua loja ou ligue para o 808 200 120. 😉

Top 2 Ad Creative of Pingo Doce

Ad Details :

Headline :Encomendas de Natal e Ano Novo

Text :O seu carrinho de compras está pronto para arrancar para um Natal e um Ano Novo perfeitos em sua casa! Dê um clique final no seu carrinho de compras para ter uma mesa recheada com o melhor da nossa comida, feita com os melhores ingredientes, como em sua casa.

Top 3 Ad Creative of Pingo Doce

Ad Details :

Headline :Encomendas para o Ano-Novo

Text :Adoce o seu Ano-Novo com o melhor da doçaria portuguesa feita pelo nosso Take Away. Como o apetite nesta altura do ano, as opções de escolha também são muitas. E obviamente, não nos ficamos pelos doces. Conheça toda a ementa e passe uma noite inesquecível, com a família e os amigos e, claro, com a mesa recheada de comida e de festa. 👌

Faça já a sua encomenda no site, na sua loja ou ligue para o 808 200 120. 😉

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 321 332 321
Popularity 999 999 999
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Facebook Instagram Facebook
Related Ads 1 2 1
Countries Portugal Portugal Portugal
Language Portuguese Portuguese Portuguese

Through the above analysis, we can see that the most effective channel for Pingo Doce in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Pingo Doce's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Pingo Doce, you can click the app name below to view related reports, or you can find more info in ASOTools.