Longwalks・Journal Together Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Longwalks・Journal Together's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Longwalks・Journal Together.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Longwalks・Journal Together
App Name : Longwalks・Journal Together
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Longwalks
Publisher : Instagram,Facebook
Total creative ads during the time period : 136
Duration : 375
Popularity : 22,627
Check ASO Keywords of Longwalks・Journal Together
2. Longwalks・Journal Together’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Longwalks・Journal Together in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Longwalks・Journal Together in the recent period. As of 2021-03-16, among the Longwalks・Journal Together‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Longwalks・Journal Together's the proportion of networks impressions are placed like this:
Instagram's proportion is 30.31%,
Facebook's proportion is 30.2%,
Audience Network's proportion is 19.74%,
Messenger's proportion is 19.74%,
's proportion is .
In the date of 2021-03-16, Longwalks・Journal Together‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Longwalks・Journal Together
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Longwalks・Journal Together. We can see some advertising trends.
Top 1 Ad Creative of Longwalks・Journal Together
Ad Details ：
Headline ：Longwalks - Share what matters with the people who matter
Text ：An app to help you stay close. We do the heavy lifting, you just answer a question a day!
Top 2 Ad Creative of Longwalks・Journal Together
Ad Details ：
Headline ：Longwalks - Share what matters with the people who matter
Text ：An app to help you stay close. We do the heavy lifting, you just answer a question a day!
Top 3 Ad Creative of Longwalks・Journal Together
Ad Details ：
Headline ：We ask a question a day. You stay close.
Text ：No ads, no like counts, just a feel good app for meaningful sharing.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 206 | 206 | 171 |
| Popularity | 995 | 994 | 977 |
| Dimensions | 2048 x 2048 | 2048 x 2048 | 1600 x 1600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Longwalks・Journal Together in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Longwalks・Journal Together's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Longwalks・Journal Together, you can click the app name below to view related reports, or you can find more info in ASOTools.