Lookfantastic Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lookfantastic's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lookfantastic.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lookfantastic
App Name : Lookfantastic
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : THG (The Hut Group)
Publisher : Facebook,Instagram,الطب القديم,C++ Pattern Programs Free,Tao Biết Tuốt - Đoán Tên Bài Hát,Lyrical Video Songs Status,Baal Namavali
Total creative ads during the time period : 284
Duration : 548
Popularity : 26,686
Check ASO Keywords of Lookfantastic
2. Lookfantastic’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lookfantastic in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lookfantastic in the recent period. As of 2021-05-28, among the Lookfantastic‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Lookfantastic's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, Lookfantastic‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Lookfantastic
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lookfantastic. We can see some advertising trends.
Top 1 Ad Creative of Lookfantastic
Ad Details ：
Headline ：Shop lookfantastic App
Text ：With luxury brands and unbeatable offers, lookfantastic is the home of online beauty.
Top 2 Ad Creative of Lookfantastic
Ad Details ：
Headline ：Download LOOKFANTASTIC App
Text ：With luxury brands and unbeatable offers,…
Top 3 Ad Creative of Lookfantastic
Ad Details ：
Headline ：Download LOOKFANTASTIC App
Text ：Shop Your Must-Haves. Any Place, Any Time, in an Instant
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 324 | 70 | 69 |
| Popularity | 920 | 509 | 497 |
| Dimensions | 512 x 250 | 1280 x 720 | 640 x 360 |
| Creative Type | Image | Video | Video |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 9 | 1 | 1 |
| Countries | Canada,Australia,United Kingdom,United States | Canada,United States,Australia,United Kingdom | United Kingdom,Canada,United States,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Lookfantastic in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Lookfantastic's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lookfantastic, you can click the app name below to view related reports, or you can find more info in ASOTools.