Lumhaa: The Memory Jar App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lumhaa: The Memory Jar App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lumhaa: The Memory Jar App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lumhaa: The Memory Jar App
App Name : Lumhaa: The Memory Jar App
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Lumhaa LLC
Publisher : Instagram
Total creative ads during the time period : 38
Duration : 220
Popularity : 4,926
Check ASO Keywords of Lumhaa: The Memory Jar App
2. Lumhaa: The Memory Jar App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lumhaa: The Memory Jar App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lumhaa: The Memory Jar App in the recent period. As of 2021-01-20, among the Lumhaa: The Memory Jar App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-20, Lumhaa: The Memory Jar App's the proportion of networks impressions are placed like this:
Instagram's proportion is 33.94%,
Facebook's proportion is 33.9%,
Audience Network's proportion is 32.16%,
's proportion is ,
's proportion is .
In the date of 2021-01-20, Lumhaa: The Memory Jar App‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Lumhaa: The Memory Jar App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lumhaa: The Memory Jar App. We can see some advertising trends.
Top 1 Ad Creative of Lumhaa: The Memory Jar App
Ad Details ：
Headline ：Watch your baby grow (Free)
Text ：Add a photo of your baby everyday to watch them grow overtime -- for free! You will have this private digital "memory jar" (shareable with people you give the link to), including a life calendar and slideshow of memories forever. Also order a handmade physical jar or baby book with all memories to celebrate birthdays and other milestones.
Top 2 Ad Creative of Lumhaa: The Memory Jar App
Ad Details ：
Headline ：Watch your baby grow (Free)
Text ：Add a photo of your baby everyday to watch them grow overtime -- for free! You will have this private digital "memory jar" (shareable with people you give the link to), including a life calendar and slideshow of memories forever. Also order a handmade physical jar or baby book with all memories to celebrate birthdays and other milestones.
Top 3 Ad Creative of Lumhaa: The Memory Jar App
Ad Details ：
Headline ：Watch your baby grow (Free)
Text ：Add a photo of your baby everyday to watch them grow overtime -- for free! You will have this private digital "memory jar" (shareable with people you give the link to), including a life calendar and slideshow of memories forever. Also order a handmade physical jar or baby book with all memories to celebrate birthdays and other milestones.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 96 | 48 | 48 |
| Popularity | 365 | 177 | 176 |
| Dimensions | 720 x 720 | 720 x 720 | 720 x 720 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 3 | 2 | 2 |
| Countries | United States,India | United States,India | India,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Lumhaa: The Memory Jar App in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Lumhaa: The Memory Jar App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lumhaa: The Memory Jar App, you can click the app name below to view related reports, or you can find more info in ASOTools.