Macaris Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Macaris's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Macaris.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Macaris
App Name : Macaris
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Flipdish
Publisher : Instagram,Facebook
Total creative ads during the time period : 52
Duration : 312
Popularity : 6,932
Check ASO Keywords of Macaris
2. Macaris’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Macaris in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Macaris in the recent period. As of 2021-05-24, among the Macaris‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-24, Macaris's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.08%,
Messenger's proportion is 25.08%,
Facebook's proportion is 24.92%,
Audience Network's proportion is 24.92%,
's proportion is .
In the date of 2021-05-24, Macaris‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Macaris
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Macaris. We can see some advertising trends.
Top 1 Ad Creative of Macaris
Ad Details ：
Headline ：Order online now
Text ：We have the perfect extras to add to any order ;)
Top 2 Ad Creative of Macaris
Ad Details ：
Headline ：Order online now
Text ：Macari's Family Pizza Deal, because somedays one Pizza just isn't enough 😏 2 pizzas, chips, dip and 2 cans of drink for only €21. Order online at http://www.macarisdublin.ie/
Top 3 Ad Creative of Macaris
Ad Details ：
Headline ：Order online now
Text ：And that's a fact 😏
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 34 | 34 | 34 |
| Popularity | 167 | 167 | 167 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United Kingdom,United States,Australia | United States,United Kingdom,Australia,Canada | United States,Canada,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Macaris in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Macaris's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Macaris, you can click the app name below to view related reports, or you can find more info in ASOTools.