Mater Lotteries Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Mater Lotteries’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mater Lotteries.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Mater Lotteries

App Name : Mater Lotteries

Logo

Mater Lotteries-SocialPeta

OS : iOS

Network : Facebook,Instagram

Developer : Mater

Publisher :

Total creative ads during the time period : 11

Duration : 39

Popularity : 632

2. Mater Lotteries’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Mater Lotteries in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Mater Lotteries in the recent period. As of 2020-09-06, among the Mater Lotteries‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Mater Lotteries’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, Mater Lotteries‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Mater Lotteries

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mater Lotteries. We can see some advertising trends.

Top 1 Ad Creative of Mater Lotteries

Ad Details :

Headline :WIN this ultimate $1.57M Home Prize Package!

Text :Open the door to... lakeside living! WIN this luxury 3-storey Maroochydore home. Relax and enjoy luxury living on the stunning Sunshine Coast. This $1.57M home prize package could be yours. Buy your tickets today! Every ticket purchased provides much-needed funds to deliver better health outcomes in your community. Thank you!

Top 2 Ad Creative of Mater Lotteries

Ad Details :

Headline :Support the fight against breast cancer. BUY your tickets today!

Text :Open the door to ground-breaking breast cancer research when you BUY tickets in our latest prize home draw! Your support has the power to change the lives of patients with breast cancer and their families. PLUS you could WIN a luxury home! Buy your tickets today to show your support!

Top 3 Ad Creative of Mater Lotteries

Ad Details :

Headline :WIN this ultimate $1.45M home prize package!

Text :WIN this stunning Sunshine Coast home and open the door to beachside living. Wake up to the sound of the ocean every day with this $1.45M ultimate home prize package. Buy your tickets today. Your support provides Mater with much-needed funds to deliver better health outcomes in your community.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 16 9 8
Popularity 86 67 65
Dimensions 720 x 720 400 x 400 400 x 400
Creative Type Image Video Video
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Australia,United States,Canada,United Kingdom Australia,United Kingdom,United States,Canada Canada,Australia,United States,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for Mater Lotteries in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Mater Lotteries’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Mater Lotteries, you can click the app name below to view related reports.