Michigan State Spartans Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Michigan State Spartans's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Michigan State Spartans.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Michigan State Spartans
App Name : Michigan State Spartans
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : CBS Interactive, Inc.
Publisher : Instagram,Facebook
Total creative ads during the time period : 62
Duration : 122
Popularity : 5,643
Check ASO Keywords of Michigan State Spartans
2. Michigan State Spartans’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Michigan State Spartans in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Michigan State Spartans in the recent period. As of 2021-02-16, among the Michigan State Spartans‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 37.5%, Playable Ads category's proportion is 0.0%, Image category's proportion is 62.5%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-16, Michigan State Spartans's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.52%,
Audience Network's proportion is 31.52%,
Instagram's proportion is 31.52%,
Messenger's proportion is 5.44%,
's proportion is .
In the date of 2021-02-16, Michigan State Spartans‘s network with the most ads is Facebook and its proportion is 31.25%.
3. Top 3 Ad Creative Analysis of Michigan State Spartans
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Michigan State Spartans. We can see some advertising trends.
Top 1 Ad Creative of Michigan State Spartans
Ad Details ：
Headline ：Commit to Excellence
Text ：Spartans pursue excellence no matter the odds, no matter the circumstances. Invest in their success and commit today. #GoGreen
Top 2 Ad Creative of Michigan State Spartans
Ad Details ：
Headline ：Commit to Excellence
Text ：Spartans pursue excellence no matter the odds, no matter the circumstances. Invest in their success and commit today. #GoGreen
Top 3 Ad Creative of Michigan State Spartans
Ad Details ：
Headline ：Commit to Excellence
Text ：Spartans pursue excellence no matter the odds, no matter the circumstances. Invest in their success and commit today. #GoGreen
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 21 | 21 | 21 |
| Popularity | 106 | 106 | 106 |
| Dimensions | 600 x 314 | 600 x 314 | 338 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Canada,United States,Australia | United Kingdom,United States,Australia,Canada | Canada,Australia,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Michigan State Spartans in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Michigan State Spartans's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Michigan State Spartans, you can click the app name below to view related reports, or you can find more info in ASOTools.