Mayo Clinic Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mayo Clinic's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mayo Clinic.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mayo Clinic
App Name : Mayo Clinic
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Twitter
Developer : Mayo Clinic
Publisher : Mzansi Hotties,سوق كوم ملابس تركية رخيصة للبيع,Romantic Status Saver,Beautiful Bouquets of Flower and Roses GIF 2021,Chinese Good Morning Afternoon & Good Night Wishes,Transparent Screen & Live Wallpaper,Alabama Local News,Baal Namavali,Instagram
Total creative ads during the time period : 216
Duration : 1,754
Popularity : 26,862
Check ASO Keywords of Mayo Clinic
2. Mayo Clinic’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mayo Clinic in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mayo Clinic in the recent period. As of 2021-05-16, among the Mayo Clinic‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-16, Mayo Clinic's the proportion of networks impressions are placed like this:
Instagram's proportion is 51.01%,
Facebook's proportion is 48.99%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-16, Mayo Clinic‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Mayo Clinic
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mayo Clinic. We can see some advertising trends.
Top 1 Ad Creative of Mayo Clinic
Ad Details ：
Headline ：Pumpkin Spice Muffins
Text ：A healthy recipe from Mayo Clinic
Top 2 Ad Creative of Mayo Clinic
Ad Details ：
Headline ：Request an Appointment
Text ：Expert Health Insights
Top 3 Ad Creative of Mayo Clinic
Ad Details ：
Headline ：Request an Appointment
Text ：New Health Insights Daily
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 360 | 102 | 170 |
| Popularity | 998 | 701 | 580 |
| Dimensions | 320 x 400 | 634 x 360 | 512 x 250 |
| Creative Type | Video | Video | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | |
| Related Ads | 2 | 2 | 3 |
| Countries | United States | United Kingdom,United States,Australia,Canada | United Kingdom,Australia,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Mayo Clinic in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Mayo Clinic's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mayo Clinic, you can click the app name below to view related reports, or you can find more info in ASOTools.