Meal Village Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Meal Village’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Meal Village.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Meal Village

App Name : Meal Village

Logo

Meal Village-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Meal Village,inc

Publisher : Fotor - Photo Editor & Collage,POTO - Photo Frames & Collage,TopBuzz: Notícias,Vídeos, GIFs

Total creative ads during the time period : 82

Duration : 592

Popularity : 6,910

2. Meal Village’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Meal Village in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Meal Village in the recent period. As of 2020-09-05, among the Meal Village‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 24.24%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 72.73%, Carousel category’s proportion is 3.03%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Meal Village’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 43.42%,

Messenger’s proportion is 43.42%,

Facebook’s proportion is 7.13%,

Audience Network’s proportion is 6.03%,

’s proportion is .

In the date of 2020-09-05, Meal Village‘s network with the most ads is Instagram and its proportion is 27.27%.

3. Top 3 Ad Creative Analysis of Meal Village

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Meal Village. We can see some advertising trends.

Top 1 Ad Creative of Meal Village

Ad Details :

Headline :No Subscriptions. No Commitments.

Text :

Top 2 Ad Creative of Meal Village

Ad Details :

Headline :50% Off Your First Order

Text :Daily Meal Delivery

Top 3 Ad Creative of Meal Village

Ad Details :

Headline :50% Off Your First Order

Text :Your Local Kitchen!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 89 45 45
Popularity 285 242 241
Dimensions 400 x 224 1796 x 936 1798 x 938
Creative Type Video Image Image
Network Facebook Messenger Instagram
Related Ads 2 1 1
Countries Australia,United States,United Kingdom,Canada Australia,United States,United Kingdom,Canada United States,Canada,Australia,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for Meal Village in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Meal Village’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Meal Village, you can click the app name below to view related reports.