Sun Signs: Horoscopes Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sun Signs: Horoscopes's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sun Signs: Horoscopes.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sun Signs: Horoscopes
App Name : Sun Signs: Horoscopes
Logo：
OS : iOS
Network : Facebook,Messenger,Audience Network
Developer : Horoscope.com
Publisher : Instagram,Facebook,GulogGratis
Total creative ads during the time period : 117
Duration : 812
Popularity : 41,697
Check ASO Keywords of Sun Signs: Horoscopes
2. Sun Signs: Horoscopes’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sun Signs: Horoscopes in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sun Signs: Horoscopes in the recent period. As of 2021-03-15, among the Sun Signs: Horoscopes‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Sun Signs: Horoscopes's the proportion of networks impressions are placed like this:
Facebook's proportion is 64.53%,
Instagram's proportion is 21.89%,
Messenger's proportion is 6.79%,
Audience Network's proportion is 6.78%,
's proportion is .
In the date of 2021-03-15, Sun Signs: Horoscopes‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Sun Signs: Horoscopes
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sun Signs: Horoscopes. We can see some advertising trends.
Top 1 Ad Creative of Sun Signs: Horoscopes
Ad Details ：
Headline ：
Text ：Learn more about yourself, your past, and your future. Try Sun Signs Premium now.
Top 2 Ad Creative of Sun Signs: Horoscopes
Ad Details ：
Headline ：
Text ：Sun Signs, the astrology app to guide you through life.
Top 3 Ad Creative of Sun Signs: Horoscopes
Ad Details ：
Headline ：Sun Signs: Horoscopes
Text ：Welcome to the Sun Signs Horoscope app! Curious what today, or this week, month, and year have in store for your zodiac sign? You’ve come to the right place. We're excited to announce our new offering: Sun Signs Premium. By signing up you'll receive your natal chart along with analysis, a month...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 248 | 248 | 105 |
| Popularity | 939 | 906 | 830 |
| Dimensions | 400 x 400 | 426 x 426 | 1200 x 628 |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 4 | 4 | 1 |
| Countries | Canada,United States,Australia,United Kingdom | Canada,United States,Australia,United Kingdom | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Sun Signs: Horoscopes in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Sun Signs: Horoscopes's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sun Signs: Horoscopes, you can click the app name below to view related reports, or you can find more info in ASOTools.