Médis Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Médis's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Médis.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Médis
App Name : Médis
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Médis, Companhia Portuguesa de Seguros de Saúde,SA
Publisher : 陣痛ナビ ～助産師のアドバイスで赤ちゃんの健康管理,Face Sticker Camera Live,1个月下蹲挑战,Obchodná angličtina,Glitter Wallpapers & Glitter Backgrounds,PokeCatch 自动捉精灵 for 精灵宝可梦go(Pokemon GO),宝贝认蔬菜水果 -幼儿早教启蒙1-2岁看图识字学习蔬菜水果,Random Fun Facts About Girls!,新式小說閱讀器
Total creative ads during the time period : 2,370
Duration : 461
Popularity : 211,608
Check ASO Keywords of Médis
2. Médis’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Médis in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Médis in the recent period. As of 2021-01-27, among the Médis‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-27, Médis's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-01-27, Médis‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Médis
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Médis. We can see some advertising trends.
Top 1 Ad Creative of Médis
Ad Details ：
Headline ：Médico Online e Linha Médis
Text ：Conte com um Médico disponível onde e quando quiser por vídeo ou chamada. Saiba mais!
Top 2 Ad Creative of Médis
Ad Details ：
Headline ：Sem custos e sem sair de casa
Text ：Na app Médis tenha uma consulta por voz ou vídeo com um médico na hora ou agende.
Top 3 Ad Creative of Médis
Ad Details ：
Headline ：Um serviço sem custos
Text ：A Médis tem para si um serviço de entrega de medicamentos gratuito. Saiba mais!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 46 | 44 | 45 |
| Popularity | 271 | 255 | 252 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 1 | 1 | 1 |
| Countries | Angola,Portugal,Brazil | Portugal,Angola,Brazil | Angola,Brazil,Portugal |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Médis in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Médis's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Médis, you can click the app name below to view related reports, or you can find more info in ASOTools.