Merge Puzzle Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Merge Puzzle's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Merge Puzzle.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Merge Puzzle

App Name : Merge Puzzle


Merge Puzzle-SocialPeta

OS : Android

Network : Facebook,Instagram,Audience Network

Developer : Big Cake Group Limited

Publisher : Instagram,Facebook,Amazeballs: Puzzle Block Game,Borderline - Life on the Line,Подземелья Чёрного замка,Rorys Restaurant Winter Rush

Total creative ads during the time period : 956

Duration : 494

Popularity : 484,643

Check ASO Keywords of Merge Puzzle

2. Merge Puzzle’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Merge Puzzle in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Merge Puzzle in the recent period. As of 2021-03-15, among the Merge Puzzle‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Merge Puzzle's the proportion of networks impressions are placed like this:

Facebook's proportion is 25.49%,

Messenger's proportion is 25.24%,

Instagram's proportion is 24.9%,

Audience Network's proportion is 23.99%,

Mobvista's proportion is 0.38%.

In the date of 2021-03-15, Merge Puzzle‘s network with the most ads is Facebook and its proportion is 24.49%.

3. Top 3 Ad Creative Analysis of Merge Puzzle

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Merge Puzzle. We can see some advertising trends.

Top 1 Ad Creative of Merge Puzzle

Ad Details :

Headline :Boost your Brain memory

Text :

Top 2 Ad Creative of Merge Puzzle

Ad Details :

Headline :Boost your Brain memory

Text :

Top 3 Ad Creative of Merge Puzzle

Ad Details :

Headline :Boost your Brain memory

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 348 348 348
Popularity 999 999 999
Dimensions 224 x 400 224 x 400 224 x 400
Creative Type Video Video Video
Network Facebook Audience Network Instagram
Related Ads 1 1 1
Countries Russia,United Kingdom,Taiwan,Australia Russia,United Kingdom,Taiwan,Australia United Kingdom,Russia,Taiwan,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for Merge Puzzle in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Merge Puzzle's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Merge Puzzle, you can click the app name below to view related reports, or you can find more info in ASOTools.