MERY［メリー］- 女の子のためのファッション情報アプリ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MERY［メリー］- 女の子のためのファッション情報アプリ's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MERY［メリー］- 女の子のためのファッション情報アプリ.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MERY［メリー］- 女の子のためのファッション情報アプリ
App Name : MERY［メリー］- 女の子のためのファッション情報アプリ
Logo：
OS : iOS
Network : Facebook,Twitter,Instagram
Developer : 株式会社MERY
Publisher : Instagram,SmartNews,Guess The Game - quiz,欠債要靠賭博來還
Total creative ads during the time period : 650
Duration : 1,784
Popularity : 71,132
Check ASO Keywords of MERY［メリー］- 女の子のためのファッション情報アプリ
2. MERY［メリー］- 女の子のためのファッション情報アプリ’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MERY［メリー］- 女の子のためのファッション情報アプリ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MERY［メリー］- 女の子のためのファッション情報アプリ in the recent period. As of 2021-03-10, among the MERY［メリー］- 女の子のためのファッション情報アプリ‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, MERY［メリー］- 女の子のためのファッション情報アプリ's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-10, MERY［メリー］- 女の子のためのファッション情報アプリ‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of MERY［メリー］- 女の子のためのファッション情報アプリ
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MERY［メリー］- 女の子のためのファッション情報アプリ. We can see some advertising trends.
Top 1 Ad Creative of MERY［メリー］- 女の子のためのファッション情報アプリ
Ad Details ：
Headline ：
Text ：おしゃれ・恋・ヘアスタイル・ライフスタイルなど、幅広いジャンルの最新トレンド情報を毎日更新✨
女の子の毎日がもっと“かわいく”なるアプリ「MERY」
Top 2 Ad Creative of MERY［メリー］- 女の子のためのファッション情報アプリ
Ad Details ：
Headline ：今すぐMERYをチェック
Text ：恋愛は運とタイミングが大事❗️
あなたの2020年の恋愛運を占っちゃいます❗️
#MERY
Top 3 Ad Creative of MERY［メリー］- 女の子のためのファッション情報アプリ
Ad Details ：
Headline ：今すぐMERYをチェック
Text ：MERYの占いやってるよ❗️
今年の私は何位かな❓
気軽にチェックしてね✨
#MERY
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 268 | 194 | 202 |
| Popularity | 999 | 995 | 966 |
| Dimensions | 224 x 400 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for MERY［メリー］- 女の子のためのファッション情報アプリ in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free MERY［メリー］- 女の子のためのファッション情報アプリ's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MERY［メリー］- 女の子のためのファッション情報アプリ, you can click the app name below to view related reports, or you can find more info in ASOTools.