Mi Banco Móvil Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mi Banco Móvil's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mi Banco Móvil.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mi Banco Móvil
App Name : Mi Banco Móvil
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Banco Popular de Puerto Rico
Publisher : Instagram,Facebook,AirBrush: Easy Photo Editor,Fotor - Photo Editor&Collage,USA Weather forecast,MySQL QueryDB Client
Total creative ads during the time period : 372
Duration : 1,572
Popularity : 34,619
Check ASO Keywords of Mi Banco Móvil
2. Mi Banco Móvil’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mi Banco Móvil in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mi Banco Móvil in the recent period. As of 2021-03-12, among the Mi Banco Móvil‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 40.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 60.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Mi Banco Móvil's the proportion of networks impressions are placed like this:
Instagram's proportion is 41.61%,
Facebook's proportion is 40.71%,
Audience Network's proportion is 17.69%,
's proportion is ,
's proportion is .
In the date of 2021-03-12, Mi Banco Móvil‘s network with the most ads is Facebook and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of Mi Banco Móvil
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mi Banco Móvil. We can see some advertising trends.
Top 1 Ad Creative of Mi Banco Móvil
Ad Details ：
Headline ：Solicítala hoy
Text ：¡Acumula puntos hoy y comienza a planificar tus próximas aventuras visitando a los tuyos! Solicita la nueva JetBlue Mastercard de Popular.
Top 2 Ad Creative of Mi Banco Móvil
Ad Details ：
Headline ：Solicítala hoy
Text ：¡Acumula puntos hoy y comienza a planificar tus próximas aventuras visitando a los tuyos! Solicita la nueva JetBlue Mastercard de Popular.
Top 3 Ad Creative of Mi Banco Móvil
Ad Details ：
Headline ：Solicítala hoy
Text ：¡No esperes más, solicita para que comiences a acumular puntos!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 139 | 139 | 119 |
| Popularity | 777 | 762 | 551 |
| Dimensions | 340 x 426 | 340 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 5 | 5 | 3 |
| Countries | Puerto Rico,Peru,Argentina,Panama,Mexico,Cuba,Chile,Colombia,Paraguay,Venezuela,Spain | Puerto Rico,Venezuela,Panama,Mexico,Spain,Peru,Cuba,Paraguay,Colombia,Chile,Argentina | Puerto Rico,Venezuela,Mexico,Peru,Chile,Colombia,Paraguay,Panama,Argentina,Cuba,Spain |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Mi Banco Móvil in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Mi Banco Móvil's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mi Banco Móvil, you can click the app name below to view related reports, or you can find more info in ASOTools.