Mi Movistar Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mi Movistar's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mi Movistar.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mi Movistar
App Name : Mi Movistar
Logo：
OS : iOS
Network : Facebook,Audience Network,Twitter
Developer : Movistar España
Publisher : Fotor - Photo Editor&Collage,GulogGratis,Montage Video Musique,POTO - Photo Collage Editor,OLX Classifieds,TopBuzz: Notícias,Vídeos, GIFs,Un día más culto,MakeupPlus - Virtual Makeup,开箱模拟器 for 皇室战争
Total creative ads during the time period : 119
Duration : 647
Popularity : 7,810
Check ASO Keywords of Mi Movistar
2. Mi Movistar’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mi Movistar in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mi Movistar in the recent period. As of 2020-03-05, among the Mi Movistar‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-03-05, Mi Movistar's the proportion of networks impressions are placed like this:
Audience Network's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-03-05, Mi Movistar‘s network with the most ads is Audience Network and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Mi Movistar
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mi Movistar. We can see some advertising trends.
Top 1 Ad Creative of Mi Movistar
Ad Details ：
Headline ：Mi Movistar
Text ：Controla tus GB, minutos y últimas facturas en tiempo real desde la nueva App Mi Movistar
Top 2 Ad Creative of Mi Movistar
Ad Details ：
Headline ：Mi Movistar
Text ：Ahora, con la nueva app Mi Movistar, gestiona tus líneas desde un mismo lugar.
Top 3 Ad Creative of Mi Movistar
Ad Details ：
Headline ：Mi Movistar
Text ：Ahora, con la nueva app Mi Movistar, gestiona tus líneas desde un mismo lugar.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 42 | 33 | 31 |
| Popularity | 230 | 174 | 152 |
| Dimensions | 400 x 400 | 750 x 750 | 428 x 749 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | Chile,Colombia,Spain,Paraguay,Mexico,Argentina,Panama,Peru,Venezuela,Cuba | Chile,Venezuela,Cuba,Argentina,Panama,Peru,Paraguay,Spain,Colombia,Mexico | Colombia,Chile,Cuba,Argentina,Venezuela,Paraguay,Mexico,Spain,Panama,Peru |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Mi Movistar in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Mi Movistar's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mi Movistar, you can click the app name below to view related reports, or you can find more info in ASOTools.