MKUP美咖 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MKUP美咖's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MKUP美咖.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MKUP美咖
App Name : MKUP美咖
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : MKUP
Publisher : Fotor - Photo Editor&Collage,GulogGratis,MySQL QueryDB Client,OLX Classifieds,Montage Video Musique,MakeupPlus - Virtual Makeup,Un día más culto,Instagram,开箱模拟器 for 皇室战争
Total creative ads during the time period : 10,000
Duration : 1,167
Popularity : 698,262
Check ASO Keywords of MKUP美咖
2. MKUP美咖’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MKUP美咖 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MKUP美咖 in the recent period. As of 2021-03-16, among the MKUP美咖‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, MKUP美咖's the proportion of networks impressions are placed like this:
Audience Network's proportion is 59.18%,
Facebook's proportion is 40.82%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, MKUP美咖‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of MKUP美咖
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MKUP美咖. We can see some advertising trends.
Top 1 Ad Creative of MKUP美咖
Ad Details ：
Headline ：http://bit.ly/2U1nD05
Text ：【一筆劃過～素人也能變身帥氣歐巴！】 地表最遮～紅腫痘痘輕鬆化為無暇美肌！ 只要輕輕一刷，痘痘都消失～快叫我男神😘 🔥 超無瑕底妝刷具組，一入只要＄３３４起👉 http://bit.ly/2U1nD05 -- #高遮瑕輕透魔幻膏 【影片示範色】02自然色 ⏺遮瑕力強，一刷即遮 ⏺超高延展性，妝感輕薄 ⏺長效持久，一整天不脫妝 - ⚠因個人膚質不同關係，所體驗效果不同，以個人使用為準 -- #mkup #mkup美咖 #美咖 #魔幻膏 #遮瑕 #痘痘 #高延展 #薄透妝感 #輕鬆搞定 #持妝 #地表最遮
Top 2 Ad Creative of MKUP美咖
Ad Details ：
Headline ：粉刺都被“洗”出來啦！超值組單件$１９９起～
Text ：【❌拒當草莓族❌３６０度刷頭輕鬆清粉刺❤️❤️】 不要再用手擠、粉刺棒、牙線棒虐待鼻頭了😖 細緻泡沫溫柔洗掉粉刺，還能卸除髒污灰塵👍👍 🔥粉刺剋星，限時限量平均＄１９９起👉 http://bit.ly/33AUPvO - #金盞花輕卸深洗泡泡慕斯 ⏺特殊刷頭深入毛孔，粉刺OUT！ ⏺刷頭３６０度零死角 ⏺卸妝同時洗臉的洗卸合一 - 趕緊來追蹤我們的Instagram吧！👉 https://reurl.cc/M7Xdv3 - MKUP好康相報社團不可錯過！👉 https://reurl.cc/VaRX6n - 即日起首次下載MKUP美咖APP即可獲得100元折價券！ Android版下載：https://reurl.cc/rlZ8ly iOS版下載：https://reurl.cc/e5W8xL - #mkup #mkup美咖 #美咖 #金盞花 #除粉刺 #粉刺剋星 #３６０度刷頭 #洗卸合一 #深入毛孔 #偏方 #粉刺棒 #草莓鼻 #清潔 #細緻泡泡 #髒污 #灰塵 #泡泡幕斯 ⚠ 因個人膚質、體驗效果不同，歡迎至門市搶先試用唷～～
Top 3 Ad Creative of MKUP美咖
Ad Details ：
Headline ：忙碌媽媽找回少女肌的悸動❤
Text ：終結媽媽族的蠟黃肌喚醒青春の肌膚😍
https://bit.ly/升級玻尿酸濃度更保濕
就是這瓶🌸櫻花限定版素顏霜🌸
媽媽們每天都忙碌工作、做家事、照顧小孩…
都沒時間好好打扮了😫
櫻花素顏霜，就算時間再少都可以讓我變漂亮
老公再一次愛上我、小孩以我為驕傲🎉
-
#黑色情人節
今天是一年一度的🖤黑色情人節🖤
單身更要好好愛自己‼
所有單身貴族們📣櫻花素顏霜給他買、起、來
說不定馬上就可以脫單了😁😁
-
#櫻花限定版 #賴床美白素顏霜
💟提高玻尿酸，保濕度更升級
💟添加櫻花萃取及紫根植物，粉嫩不死白
💟30秒快速上妝，賴床也不怕遲到
-
趕緊來追蹤我們的Instagram吧！
👉 http://bit.ly/36HQsB1
MKUP分享王社團不可錯過！
👉 http://bit.ly/36Jaueu
-
#mkup #mkup美咖 #美咖 #素顏霜 #櫻花
#保濕素顏霜 #玻尿酸 #保濕 #保養 #美白
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 513 | 273 | 331 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 224 x 400 | 400 x 320 | 400 x 320 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 2 | 4 |
| Countries | Hong Kong,Taiwan,Macau | Italy,China,Bangladesh,Pakistan,Russia,Cape Verde,American Samoa,Cambodia,Kosovo,Malawi,Korea,Brunei,Croatia,Philippines,Zimbabwe,Tunisia,Gambia,Ghana,Solomon Is | Macau,Hong Kong |
| Language | Chinese (Traditional) | Chinese (Traditional) | English |
Through the above analysis, we can see that the most effective channel for MKUP美咖 in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free MKUP美咖's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MKUP美咖, you can click the app name below to view related reports, or you can find more info in ASOTools.