Mom4Mom Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mom4Mom's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mom4Mom.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mom4Mom
App Name : Mom4Mom
Logo：
OS : Android
Network : Instagram,Messenger,Facebook
Developer : Mom4Mom
Publisher : Instagram
Total creative ads during the time period : 134
Duration : 241
Popularity : 33,138
Check ASO Keywords of Mom4Mom
2. Mom4Mom’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mom4Mom in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mom4Mom in the recent period. As of 2021-03-15, among the Mom4Mom‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Mom4Mom's the proportion of networks impressions are placed like this:
Facebook's proportion is 47.14%,
Instagram's proportion is 26.44%,
Messenger's proportion is 26.42%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Mom4Mom‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Mom4Mom
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mom4Mom. We can see some advertising trends.
Top 1 Ad Creative of Mom4Mom
Ad Details ：
Headline ：Dołącz już dziś
Text ：Pobierz aplikację i dołącz do społeczności mam
Top 2 Ad Creative of Mom4Mom
Ad Details ：
Headline ：Dołącz już dziś
Text ：Pobierz aplikację i dołącz do społeczności mam
Top 3 Ad Creative of Mom4Mom
Ad Details ：
Headline ：Dołącz już dziś
Text ：Pobierz aplikację i dołącz do społeczności mam
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 143 | 143 | 143 |
| Popularity | 793 | 768 | 764 |
| Dimensions | 1200 x 675 | 1080 x 1080 | 1200 x 675 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Poland | Poland | Poland |
| Language | Polish | Polish | Polish |
Through the above analysis, we can see that the most effective channel for Mom4Mom in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Mom4Mom's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mom4Mom, you can click the app name below to view related reports, or you can find more info in ASOTools.