Monster Diary Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Monster Diary's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Monster Diary.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Monster Diary
App Name : Monster Diary
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : Guangzhou Diansheng Information Technology Co., Ltd.
Publisher : Fotor - Photo Editor&Collage,GulogGratis,Montage Video Musique,appsGratis,OLX Classifieds,Un día más culto,开箱模拟器 for 皇室战争,Tap Tap Music-Pop Songs,POTO - Photo Collage Editor
Total creative ads during the time period : 299
Duration : 259
Popularity : 67,442
Check ASO Keywords of Monster Diary
2. Monster Diary’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Monster Diary in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Monster Diary in the recent period. As of 2020-07-25, among the Monster Diary‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 46.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 53.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-07-25, Monster Diary's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.69%,
Audience Network's proportion is 25.95%,
Instagram's proportion is 25.95%,
Messenger's proportion is 19.41%,
's proportion is .
In the date of 2020-07-25, Monster Diary‘s network with the most ads is Facebook and its proportion is 26.67%.
3. Top 3 Ad Creative Analysis of Monster Diary
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Monster Diary. We can see some advertising trends.
Top 1 Ad Creative of Monster Diary
Ad Details ：
Headline ：Play for free, we just for fun.
Text ：
Top 2 Ad Creative of Monster Diary
Ad Details ：
Headline ：Play for free, we just for fun.
Text ：
Top 3 Ad Creative of Monster Diary
Ad Details ：
Headline ：Play for free, we just for fun.
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 250 | 245 | 245 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1024 x 1280 | 1024 x 1280 | 1024 x 1280 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Egypt,Malaysia,Myanmar,Turkey,Korea,Indonesia,Australia,Finland,Thailand,Bahrian,Zambia,Laos,Taiwan,New Zealand,Vietnam,Singapore,China,Cambodia,Sweden | Japan,Vietnam,Cambodia,Thailand,Turkey,Australia,Hong Kong,Zambia,Laos,Singapore,Indonesia,China,Myanmar,Finland,Korea,Malaysia,New Zealand,Taiwan,Sweden | Japan,Vietnam,Cambodia,Thailand,Turkey,Australia,Hong Kong,Zambia,Laos,Singapore,Indonesia,China,Myanmar,Finland,Korea,Malaysia,New Zealand,Taiwan,Sweden |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Monster Diary in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Monster Diary's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Monster Diary, you can click the app name below to view related reports, or you can find more info in ASOTools.