UFUN Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the UFUN's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps UFUN.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of UFUN
App Name : UFUN
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Junshi Shi
Publisher : BeautyPlus - Best Selfie Cam & Easy Photo Editor,Video Mute,YouCam Nails - Manicure Salon for Custom Nail Art,Instagram
Total creative ads during the time period : 9
Duration : 286
Popularity : 6,143
Check ASO Keywords of UFUN
2. UFUN’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser UFUN in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of UFUN in the recent period. As of 2020-08-27, among the UFUN‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-27, UFUN's the proportion of networks impressions are placed like this:
Facebook's proportion is 77.51%,
Audience Network's proportion is 22.49%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-08-27, UFUN‘s network with the most ads is Facebook and its proportion is 75.0%.
3. Top 3 Ad Creative Analysis of UFUN
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of UFUN. We can see some advertising trends.
Top 1 Ad Creative of UFUN
Ad Details ：
Headline ：UFUN
Text ：In this app you will find yourself different, and collect and download beautiful pictures...
Top 2 Ad Creative of UFUN
Ad Details ：
Headline ：UFUN
Text ：Choose your favorite image as your wallpaper
Top 3 Ad Creative of UFUN
Ad Details ：
Headline ：
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 0 |
| Popularity | 51 | 51 | |
| Dimensions | 400 x 400 | 400 x 400 | |
| Creative Type | Video | Video | |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 0 |
| Countries | United Kingdom,United States,Australia,Canada | Australia,United States,United Kingdom,Canada | |
| Language | English | English |
Through the above analysis, we can see that the most effective channel for UFUN in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free UFUN's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to UFUN, you can click the app name below to view related reports, or you can find more info in ASOTools.