Mow Zombies Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mow Zombies's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mow Zombies.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mow Zombies
App Name : Mow Zombies
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : FOREVER SATURN CORPORATION LIMITED
Publisher : Instagram,Facebook,Hopeless 2: Cave Escape,GulogGratis,Super Cartoon Survival Game - Multiplayer Online,Dead Ahead
Total creative ads during the time period : 6,155
Duration : 471
Popularity : 571,344
Check ASO Keywords of Mow Zombies
2. Mow Zombies’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mow Zombies in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mow Zombies in the recent period. As of 2021-03-16, among the Mow Zombies‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Mow Zombies's the proportion of networks impressions are placed like this:
Instagram's proportion is 63.37%,
UnityAds's proportion is 36.63%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Mow Zombies‘s network with the most ads is UnityAds and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Mow Zombies
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mow Zombies. We can see some advertising trends.
Top 1 Ad Creative of Mow Zombies
Ad Details ：
Headline ：
Text ：Can't stop playing this
Top 2 Ad Creative of Mow Zombies
Ad Details ：
Headline ：打殭屍：十八般武藝
Text ：超解壓的殭屍手游，不氪金不肝，快來試試吧!😍😍
Top 3 Ad Creative of Mow Zombies
Ad Details ：
Headline ：打殭屍：十八般武藝
Text ：超解壓的殭屍手游，不氪金不肝，快來試試吧!😍😍
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 364 | 265 | 265 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 400 | 224 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | Taiwan,Korea,Hong Kong,Japan | Taiwan,Korea,Hong Kong,Japan |
| Language | English | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for Mow Zombies in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Mow Zombies's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mow Zombies, you can click the app name below to view related reports, or you can find more info in ASOTools.