MU ORIGIN2 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MU ORIGIN2's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MU ORIGIN2.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MU ORIGIN2
App Name : MU ORIGIN2
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Webzen Inc.
Publisher : Instagram,Facebook,30 Day Fitness Challenge - Workout at Home,UC Mini-Download Video Status & Movies,7 Minute Workout,USA Weather forecast,Treehouse Table
Total creative ads during the time period : 538
Duration : 730
Popularity : 49,158
Check ASO Keywords of MU ORIGIN2
2. MU ORIGIN2’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MU ORIGIN2 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MU ORIGIN2 in the recent period. As of 2021-05-27, among the MU ORIGIN2‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 55.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 45.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, MU ORIGIN2's the proportion of networks impressions are placed like this:
Facebook's proportion is 30.22%,
Audience Network's proportion is 30.22%,
Instagram's proportion is 30.22%,
Messenger's proportion is 9.33%,
's proportion is .
In the date of 2021-05-27, MU ORIGIN2‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of MU ORIGIN2
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MU ORIGIN2. We can see some advertising trends.
Top 1 Ad Creative of MU ORIGIN2
Ad Details ：
Headline ：MU ORIGIN2
Text ：¡El MMORPG revolucionario, MU Origin 2 ha lanzado oficialmente! Toma tu juego al próximo...
Top 2 Ad Creative of MU ORIGIN2
Ad Details ：
Headline ：MU ORIGIN2
Text ：¿Un caballero o un mago? ¡Actualización del Gladiador Mágico, el maestro de la espada y la magia! ¡Elige el camino que quieras! Ambos caminos serán únicos y abrumadoramente poderosos. Toneladas de nuevo contenido actualizado, incluida la nueva clase en nuestra gran actualización 3.1. Así que, descárgalo ahora y disfruta del MMORPG más auténtico y emocionante.
Top 3 Ad Creative of MU ORIGIN2
Ad Details ：
Headline ：MU ORIGIN2
Text ：¡Lucha a la victoria para reinar sobre otros en este MMORPG original! Construye el gremio...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 21 | 108 | 70 |
| Popularity | 515 | 389 | 366 |
| Dimensions | 400 x 224 | 720 x 720 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 3 | 2 | 3 |
| Countries | Cuba,Colombia,Mexico,Argentina,Chile,Panama,Venezuela,Peru,Paraguay,Spain | Chile,Peru | Paraguay,Panama,Chile,Peru,Spain,Colombia,Mexico,Venezuela,Argentina,Cuba |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for MU ORIGIN2 in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free MU ORIGIN2's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MU ORIGIN2, you can click the app name below to view related reports, or you can find more info in ASOTools.